Jia Bujia Pursues True Expression And Expresses True Self For Young Customers

Since the founding of the people's Republic of China, especially since the reform and opening up, China's economy has been growing rapidly, and the per capita income has also been increasing. People's only material pursuit at the beginning has gradually turned to spiritual pursuit. We eat, no longer only pursue satiety, but also pay attention to balanced nutrition; In fact, it is not only convenient to use, but also decorative; When people buy clothes and shoes, they are not only used to cover up their shame, but also whether their beauty and design sense are in line with their own heart.

stay clothing In the industry, the pursuit of consumers is higher and higher, and the inner demand is growing. However, the homogenization competition in the market is becoming more and more serious, especially in the fast-paced era, which directly leads to consumers' impulsive purchase of a large number of clothes with no significant difference in essence. They are used to buying clothes and shoes from different places at a relatively low price within the economic scope they can afford. They fill their closets and shoe racks, but they are still worried about "what to wear tomorrow".

Jia Bujia analyzes the reasons behind the phenomenon, and thinks that consumers are buying those products Clothes and shoes They are willing to take the clothes home because they are good-looking, but they are not willing to wear them after that, because they can't help themselves to express themselves. At this point, Jia Bujia is quite mature in grasping consumer psychology!

　　 Jia Bujia Taking young women aged 20 to 35 as their main consumer groups, centering on the brand concept of "refuse to pretend, be free and true to yourself", we always uphold the brand spirit of no pretending and no affectation, and encourage every girl girl to bravely find her true self in the diversified and changing style through high-frequency novelty and extreme cost performance. In Jia Bujia's design, the small gap of the j + symbol interprets the true "sense of reality", which means always looking for the "authenticity". Jia Bujia expresses that we are willing to keep this "real" gap, which can lead us to be real ourselves. Therefore, Jia Bufei has also won the favor of many new generation women.

　　 Jia Bujia Fully stand in the position of consumers, deeply tap the psychological needs of consumers, and create comfortable and fast fashion women's shoes for young women with their professional design, which can help them to explore and express themselves. In this prosperous and heavy world, they can still be "true" youth, confident, pure and diversified!