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China Fiber Fashion Trend 2023 Docking And Exchange Activity (Shanghai Station) Starts Wonderfully
On July 3, the fiber road - 2023 Chinese fiber fashion trend docking exchange activity (Shanghai Station) was officially launched. On the same day, China Fiber Fashion, together with Tongkun Group Co., Ltd., Huafeng Chemical Co., Ltd. and Anhui Fengyuan Biological Fiber Co., Ltd., entered Jinba Men's Wear Co., Ltd., introduced the popular fiber issued by Tongkun · China Fiber Fashion 2023/2024, explained the issues related to green fiber mark (GF) certification, and cooperated with Jinba Men's Wear R&D, design Relevant principals in charge of surface and auxiliary material procurement, commodity planning and other aspects had in-depth exchanges in functional innovation, green environmental protection, supply chain management and other aspects, effectively building a bridge between fiber enterprises and clothing brands, and helping the high-quality development of the industrial chain.
Fashion trend of Chinese fiber: leading consumption from fiber end ?
Wang Yongsheng, Deputy Director of Marketing Department of China Chemical Fiber Industry Association
Wang Yongsheng, deputy director of the Marketing Department of China Chemical Fiber Industry Association, said that the trend of Chinese fiber fashion has created a precedent for the research on the trend of textile raw materials, leading consumption and creating consumption from the textile source. Tongkun · China Fiber Fashion Trend 2023/2024 will release nine categories of popular fibers with the theme of "harmony and symbiosis", including four chapters of fiber · green, fiber · comfortable, fiber · unlimited, fiber · broken wall, and a total of 30 new types of popular fibers. For example, the regenerated cellulose fiber based on fungus is extracted from the straw of herbaceous fungus by alkali method and prepared by wet spinning to solve the problem that raw materials are subject to foreign wood pulp. The bacteriostasis effect is good, and the bacteriostasis rate is more than 99%; After treatment, microporous polyester fiber has microporous structure on its surface, its specific surface area is 7 times of that of conventional polyester fiber, its water absorption rate after washing is 211%, and its moisture absorption, quick drying and pilling resistance are excellent; Fine denier cashmere feeling polyester fiber is made of polyester as the main material, adding an appropriate amount of isophthalic acid and ether to copolymerize to obtain polyether ester, forming a hydrophilic and soft polyester base material, and then through melt spinning and special softening process, it is made of elastic and cashmere feel fiber, with high strength, easy care, skin friendly comfort, moisture absorption and breathability.
Liu Shiyang, Deputy Director of Development Department of China Chemical Fiber Industry Association
Liu Shiyang, Deputy Director of the Development Department of China Chemical Fiber Industry Association, made the theme report of "Self Certification of China's Textile Chemical Fiber Industry - Green Fiber Mark (GF) Certification" to guide green fashion. The green fiber certification mark is a certification trademark registered by the State Market Supervision and Administration Administration. The China Chemical Fiber Industry Association is the holder of the green fiber mark and enjoys the exclusive right of the green fiber mark. The Consumer Products Industry Department of the Ministry of Industry and Information Technology is the certification guidance unit. He introduced that the green fiber mark (GF) certification includes three categories of green fibers and their products certification: bio based chemical fibers, recycled chemical fibers, and stock solution colored chemical fibers. Relying on a complete set of advanced standards, the GF certification has green and low-carbon requirements for the production process, raw and auxiliary materials, and product quality, and can provide reliable services for consumers, manufacturers, and brands, Reflect China's soft power as a textile power.
Li Guoyuan, Manager of Quality Management Department of Tongkun Group
Tongkun Group is a large joint-stock listed enterprise investing in oil refining and focusing on PTA, polyester and polyester manufacturing. Now it has 10 million tons/year of crude oil processing equity, 10.2 million tons/year of PTA, 10 million tons/year of polymerization, and 10.5 million tons/year of polyester polyester filament production and processing capacity. Li Guoyuan, manager of the quality management department of Tongkun Group, introduced the company's five brand product series - Lvyuan Silk, Rongrou Silk, Tanyun Silk, Xuancai Silk and Kangyi Silk, and introduced the fiber varieties selected and shortlisted in the Chinese fiber fashion trend in the past three years, such as spectral heating antibacterial flame retardant polyester fiber, spectral heating cationic polyester fiber, heat storage warmth cashmere like polyester fiber Extinction profiled rabbit hair like polyester fiber, etc.
Zhou Kui, Director of Sales Department of Fengyuan Biology
Fengyuan Biology is mainly engaged in the research, development, production, promotion and sales of new biological materials - polylactic acid fiber and its products. Zhou Kui, director of Fengyuan Biological Sales Department, introduced that polylactic acid fiber has antibacterial, flame retardant, biodegradable, good skin affinity, UV resistance and other properties, and is suitable for underwear, leisure sports clothing and home textile and household products. The company has built a 10000 ton production demonstration line for polylactic acid fiber (short fiber, filament) and yarn products, which can mass produce various specifications of polylactic acid short fiber, filament and yarn products, and the product technical indicators can meet the use requirements of downstream textile fields.
Dou Zihan, Huafeng Chemical Brand Promotion Manager
Huafeng Chemical has two major spandex production bases in Wenzhou and Chongqing, with the production scale ranking first in China and the world. The company's spandex brand is "Millennium", which is widely used in high-end underwear, swimwear, jeans, socks, casual sportswear, medical bandages, webbing, sanitary materials and other fields. Dou Zihan, Huafeng Chemical Brand Promotion Manager, introduced Millennium ? The innovative development of spandex in three dimensions of high performance, functionality and environmental protection, such as Millennium ? Antibacterial polyurethane fiber has excellent antibacterial performance, water washing resistance and versatility by adding new antibacterial substances, and can continue to maintain antibacterial performance after repeated washing; millennium ? The acid dyeable spandex has a high dye uptake, which can make the fabric more colorful and plump.
Jinba Men's Wear: Explore the Development Kinetics from the Fiber End
Since 1980, Jinba Men's Wear has focused on jackets for 43 years. It is a leading brand of business and leisure men's wear in China with jackets at its core. The brand value is about 87.8 billion yuan. It has been selected as the "500 Most Valuable Brands in China" for 20 consecutive years. With a national level jacket laboratory, it is a high-tech enterprise and a standard setter in China's jacket industry.
Zhang Xuanhua, Manager of Jinba Men's Coat Category Department
Zhang Xuanhua, manager of the men's coat category department of Jinba, introduced that in the face of the emerging business ecology and consumption trend, Jinba has formulated the "multi brand and multi item" fashion group development strategy, integrating the jacket leading business and leisure men's wear - Jinba men's wear, Jinba men's wear high-end series KB HONG, refined accessories line KBXNG, international trend buyer gathering platform ENG, children's wear brand LITTLE HONG, Form a matrix three-dimensional development pattern and develop towards an international fashion group with more diversified brands and more innovative capabilities. At the same time, as a high-end new domestic brand that practices the long-term principle, Jinba Men's Wear has been refining and innovating in the fields of oriental aesthetic culture, humanistic spirit, product strength, etc., hoping to achieve the model of China's sustainable value ecology with the beauty of nature, humanity, and commerce.
Ke Meimei, Director of Jinba Men's Wear Commodity Planning Center and Director of Commodity Sales Center, Liu Hengwei, Director of R&D and Design, Zhang Aihua, Director of Product Technology Center, Xu Jingyun, Director of Scientific Innovation Research Department, Li Meilian, Manager of Category Planning Department, Guo Zhaohui, Senior Manager of Design Department I, Wang Jianhua, Manager of Surface Accessories Development and Purchase Department, Zhang Xuanhua, Manager of Coat Category Department, Wu Yanjun, Manager of Interior Category Department Huang Haidong, the manager and technical director of the trouser category department, Zhao Xianglong, a senior business assistant, Wang Pan, the manager of the sci-tech innovation project department, Lu Qiuyuan, the director of quality assurance, and others participated in this docking exchange activity, hoping to explore more innovative and sustainable development momentum from the fiber end, and integrate the entire fiber fabric clothing industry chain to better serve consumers.
Shang Jiaofeng, Director of Industry Promotion Department of Media Center of China Textile Industry Federation
"China's fiber fashion trend has rich innovative resources in the fiber end, which can provide more fiber solutions for the end brand. Through the continuous development of fiber road activities, it will continue to narrow the distance between fiber enterprises and the end brand, so as to play the value-added role of fiber in the end brand," said Shang Jiaofeng, director of the Industry Promotion Department of the Media Center of the China Textile Industry Federation.
In addition, the Chinese fiber fashion trend party also visited the corporate culture wall of Jinba Men's Wear and the store of Jinba Men's Wear No. 1 to deeply understand the hard power and soft power of Jinba jacket, and feel that under the multiple scenarios, Jinba Men's Wear creates a unique style that highlights high-end fashion, young vitality, and blends the oriental aesthetic culture.
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