The Domestic Consumer Market Has Recovered Steadily, And The Performance Of Baoxiniao And Other Textile And Clothing Industries Is Expected To Be Good

In the context of the recovery of the terminal consumption environment, the textile and clothing listed companies such as Sima Garments, Seven Wolves, and Baoxiniao issued their performance pre increase announcements.

As for the reasons for performance changes, Sima Clothing said that during the reporting period, the company continued to promote organizational reform, model innovation, process reengineering, strengthen the organizational capacity of retail business, comprehensively promote the implementation of new retail models, achieve mutual empowerment of online and offline, direct and franchise businesses, improve the quality and efficiency of the company's operations, and increase the gross profit margin of sales year on year, Gross profit increased year on year; The company's inventory operation efficiency improved year on year, inventory turnover days decreased year on year, ending inventory balance decreased year on year, and asset impairment losses decreased year on year. On the evening of January 29, Seven Wolves simultaneously disclosed the annual performance forecast for 2023. It is estimated that the net profit in 2023 will reach 241 million yuan to 301 million yuan, up 60% to 100% year on year. Non net profit deduction reached 169 million yuan to 211 million yuan, up 60% to 100% year on year.

Septwolves said that during the reporting period, the terminal consumption environment recovered, the company's operating revenue increased, terminal discounts were effectively controlled, and the gross profit margin of products increased, so the total profit increased over the same period last year.

Prior to this, Baoxiniao (002154) released the 2023 annual performance forecast on January 26, and expected to achieve a net profit of 688 million yuan to 734 million yuan in 2023, with a year-on-year increase of 50% to 60%. Non net profit deduction reached 586 million yuan to 632 million yuan, up 56.57% - 68.82% year on year. As for the reasons for the changes in performance, Baoxibird said that during the reporting period, the company actively promoted the implementation of the business plans of various brands, and continued to improve its product strength, channel strength, brand strength and operation strength. All brands under Baoxibird, Haggis, Baoniao, Lefeiye, Kaimitche and other brands achieved growth over the same period last year, and the main business income achieved good growth. During the reporting period, the company continued to carry out product innovation and upgrading, improve product quality, strictly control terminal discounts, and achieve rapid growth in direct marketing channels and increase gross profit margin.