Industrial Cluster: "Black Technology" Temperature Control Silk Quilt, Attracting Customers

On December 21, during the winter solstice, in a silk quilt sales store in Tongxiang, Zhejiang Province, the staff was introducing a "black technology" temperature control silk quilt to attract customers.

"This quilt is embedded with a high-density thermal locking layer, and its spherical fibers are densely covered with thousands of triangular micro pores, which can automatically shrink or expand with the change of external temperature and humidity." Xiang Tingya, deputy general manager of Zhejiang Canyuan Home Textile Co., Ltd., said that this is a new product developed by the enterprise with the times this year.

The staff of Zhejiang Canyuan Home Textile Co., Ltd. is making silk quilts. Courtesy of Tongxiang Media Center

Tongxiang, located in the hinterland of Hangjiahu Plain, has a history of more than 4700 years of sericulture and silk reeling. It is a veritable "hometown of silkworm". At present, an industrial chain integrating sericulture, cotton production, production and sales has been formed locally.

The difference is that this winter, the traditional silk quilt has more "technological flavor", which is very popular with consumers.

"In the past winter, the light and breathable silk quilt was more popular in the north with indoor heating. Now we add a warming layer in our new products, which can adjust the sleep temperature and help expand the southern market with cool indoor air in winter." According to Xiang Tingya, the enterprise was founded in the 1990s, but the fierce market competition forced the enterprise to focus on silk quality, production technology The product appearance and other aspects continue to update and iterate, and now pay special attention to the needs of young people.

Textile and garment industry is a traditional competitive industry in Zhejiang Province. In recent years, influenced by the macro situation at home and abroad, the pressure on both sides of supply and demand in traditional industries has also forced enterprises to work hard on fabric upgrading, production line upgrading and automation, digitalization and intellectualization.

Taking the market as the guide and the customer as the center, this year's "ultra-thin heating belt" produced in Tongxiang, embedded with 0.125mm thick heating film, became popular in the market once it was launched. Wang Xin, the chairman of Zhejiang Qingenthalpy Technology Co., Ltd., proudly said that the product uses self-developed nano smart heat chips, and now all of them have been sold in stock.

Wang Xin graduated from Tsinghua University and settled down in Tongxiang with his enterprise in 2021, specializing in nano smart hot core materials. In the past two years, he has noticed new opportunities and started to "cross the border" from home heating to clothing.

"Ultra thin heating belt" is embedded with heating film. Courtesy of Tongxiang Media Center

"The current 'warm economy' has prompted us to pay attention to personal heating. Tongxiang's sweater and clothing industries are developed, and new technology can find a good starting point." In his view, technology has given new development opportunities to traditional industries. Next, they will launch hot art paintings, warm vests and other products, and actively expand overseas markets.

The "old foundation" glows with new brilliance, which cannot be separated from the iterative updating of science and technology, business philosophy and marketing channels. The cooperation between enterprises and universities at the forefront of innovation research plays a key role.

Recently, the phone of the staff of the Product Development Department of Tongxiang Research Institute of Zhejiang University of Technology (hereinafter referred to as Tongxiang Research Institute) kept ringing, because professors and doctors in white coats had studied the news of "autumn clothes and trousers", which spread widely in Tongxiang innovation circle. Many enterprises wanted to seize the opportunities of scientific and technological innovation to better win market recognition.

As the first new research and development institution jointly built by Tongxiang University and Tongxiang City, the research and development team of Tongxiang Research Institute of Zhejiang University of Technology overcame the worldwide industry problem of anti fuzzing and pilling polyester staple fiber, and has been applied in many textile enterprises in Tongxiang. Entering its product exhibition hall, various functional fabrics such as antibacterial series and far infrared series depict the future of textile fibers.

Tongyan Research Institute product research and development site. Courtesy of Tongxiang Media Center

"Compared with ordinary materials, the fabric we are studying is light, thin, warm and has good anti-static properties." According to Ling Ronggen, professor of Tongxiang Research Institute of Zhejiang University of Technology, the fabric they are studying has the function of absorbing and emitting far-infrared rays at room temperature, with a far-infrared emission rate of more than 90%, Much better than wool.

The relevant person in charge of the product development department of the institute said that at present, it is actively connecting with enterprises, hoping to hand over marketing to professional teams, open up the upstream and downstream industrial chains, and let scientific and technological achievements go out of the laboratory and into commercialization.

In the face of the new wave of development, China's traditional "hometown of silkworm" is making use of constantly developed scientific and technological products to revitalize the traditional textile and clothing industry and "weave" a new future between warp and weft.

(Source: China News Network)