The Twenty-Fourth China Silk Fair Opens In Shanghai

The twenty-fourth China Silk Fair (China Silk Association), the ninety-fourth China underwear trade fair and the China needle and cotton trade fair, organized by the China Textile Business Association, opened in March 13, 2012 at the Shanghai New International Expo Center. The Zhejiang Jiaxin silk Limited by Share Ltd "golden three towers", the Silk Road group Zhejiang Home Textile Co., Ltd., "Huan Sha", Daly silk (Zhejiang) Co., Ltd., Tongxiang City Tang Si Home Textile Co., Ltd. and Zibo Da Yan Fang silk group "Nu Po silk Bang"

Silk companies make every move to promote brand image.

The exhibition will meet in three. Nearly 50 thousand square meters pavilion area will be distributed in 4 pavilions according to product category. Each silk enterprise will adopt various ways to produce core products to attract the eyes of the professional audience.

Zibo Da Yan Fang silk group has from reeling to silk home textiles.

The Silk Road Group has arranged the exhibition hall as a European style luxury style, in line with its 30-50 year old, healthy lifestyle and the customer positioning of the ecological skin care home textile fabric.

There is a set of real silk painting in Hangzhou Yuhang Xing long silk factory, where the coloured painter is painting on the fabric, and the person in charge of sales is responsible for it. The factory independently develops environment-friendly and fast hand painted pigments, and the color fastness of pigment is guaranteed, thus overcoming the difficulty of post-processing of ordinary coloured drawing.

In recent years, with the improvement of living standards, Chinese people have begun to pay more and more attention to the pursuit of quality of life. Silk products such as silk quilts and bedclothes have been sought after by consumers for their natural, healthy and noble characteristics. Many enterprises are also striving to develop and deepen the domestic consumption market.

Roley, fuanna and other well-known domestic textile enterprises have silk household textile products.

Zibo Da Yan Fang silk group

Silk and quilt products have potential in the domestic consumption market of silk, home textiles, and exported silk and home textiles are the same as domestic products, and export sales are "not giving strength" due to the overall economic downturn in the world. Silk home textile enterprises are looking at the interior market and developing the domestic consumer market, hoping to find new agents and sales channels through the "China Silk Association" to promote silk consumption.

The professional brand effect of "China Silk Association" needs to be strengthened.

China Silk Association and China needle will co operate. All exhibitors will be displayed in accordance with the commodities. Although it is good for agents and purchasers to negotiate on demand, but "silk" has not been exhibited as a whole, the fiber characteristics are not obvious, and there is a silk company booth even in the middle of underwear and socks exhibition hall.