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    Zheng Yutong'S Wealth Story At Zhou Dafu'S Door

    2008/6/11 0:00:00 12

    Zheng Yutong ranks third in the Hongkong super rich, with a personal worth of HK $30 billion.

    The people of Hong Kong will be familiar with Zhou Dafu's jewelry when they hear his name.

    And the new world group under his banner is a multinational group of diversified development, such as hotels, real estate, gold and jewelry industries, and so on.

    Zheng Yutong, who is not good at talking and does not know his people, always thinks that behind his brilliant achievements are countless fortunes.

    In this regard, he said: "a person's life, lucky one or two times is possible, but not always lucky.

    If you want to be lucky forever, you must pay eternal "diligence" and "honesty". Then luck will always accompany you.

    Although Zheng Yutong has today's splendor, he has suffered from childhood hardships.

    In August 27, 1925, he was born in a poor family in Shunde County of Guangdong province (now Shunde).

    When they were young, the family only managed to live by their father's shop.

    Originally, parents wanted him to specialize in his studies, but he was forced to drop out of school only when he was in junior high school.

    At the age of 13, when the Japanese invading army invaded Guangzhou and Hongkong, millions of civilians were invaded by war, unstable food and clothing, and hard to protect their lives.

    At that time, Macao was a Portuguese colony. Because many Japanese immigrants lived in South America in the Portuguese colonial rule, the Japanese invaders did not dare to trample on Macao.

    In desperation, father Zheng Jingyi sent his son to Macao and went to the "Chow Tai Fook" golden shop opened by his close friend, Zhou Zhiyuan, to be a fellow.

    It is a special industry to create 9999 gold bars and gold shops.

    Zhou Jia had a very close relationship with Zheng family. Zhou Dafu, a sensible young man, left a good impression on Zhou Jia from his childhood. He caught up with the "A Tong" shop and just accepted the little A Tong.

    In the Jindian store, Zheng Yutong and his little brothers were in the middle of the business. The little boy was working as a miscellaneous servant. From the beginning of his duties, he cleaned everything from sweeping, dusting, washing the toilet, pouring spittoon, and so on. After he was ready to stop, he went on business with the guys who were late.

    For a child who is only 14th Five-Year years old, this work is very busy and hard, but sensible little A Tong has a mind to live up to his boss's "never give up grace" and to work diligently and honestly.

    Because of the late arrival of the "Golden Week" of Chow Tai Fook, the store was not famous at that time.

    Shortly after entering the store, the wisdom of his diligent work was gradually appreciated by Zhouzhi yuan.

    One day, Zhou to yuan to send a tong to the dock to pick up a relative.

    On the docks, the sea going ships from Hongkong and Southeast Asia keep coming to shore, and the crowd is bustling and flowing.

    Suddenly, a Nanyang businessman asked the passers-by where he could compete for the Hong Kong dollar.

    Many people know that this is a good business opportunity, and young Tong Tong, who is still very young, warmly approached to chat with him. He used a strong Shunde accent and said, "to Zhou Dafu gold shop can compete for a fair price".

    A Tong spoke a little awkward when he spoke, but he won the trust in the dispute.

    In this way, the businessman looked at the old A Tong, who came to Chow Tai Fook and started a new business.

    After that, Zhou Zhiyuan found that he was very intelligent in this respect, so he continued to send him to develop the work.

    Only half a year later, Zhou Zhiyuan promoted Zheng Yutong to be an apprentice in Jin Hang.

    At that time, due to the fall of Guangzhou and Hongkong, many gold shops migrated to Macao, where gold shops were almost everywhere, and the competition was fierce.

    Zheng Yutong seemed to be born for gold and jewellery. He was very interested in doing jewelry business. He soon grasped the essentials of store marketing and became addicted to it.

    He often uses the time of commuting to see the comparison of the golden shops that he passes by. He uses the jargon to call it "look shop".

    And Zhou boss did not know that Tong was so obsessed.

    In the long run, ah Tong often arrived late for work, which attracted Zhouzhi yuan's attention.

    One day, on the way to work, ah Tong passed a gold shop. He found that there were several unique ornaments in the shop window. He could not help but stop and ponder for a long time, and he delayed working time.

    When he hurried back to the shop, the boss had been waiting in the shop for a long time. Aitong knew he had made a big mistake, and trembled to explain the reason.

    As long as business is not busy, he can go to the street to see shop.

    According to the rules, it takes 3 years for Zheng Yutong to be an apprentice in the gold shop. But in less than 3 years, he has been promoted to be the shop manager and responsible for the daily operation of the pavement.

    Later, Zheng Yutong realized that his parents and Zhou Chou Yuan who had worked with Guangzhou Satin village were friends in need.

    Zhou and Zheng Zhiqi were happy at the same time, so the two families agreed to be married.

    When heaven was beautiful, Zhou Jia gave birth to her daughter. Zheng Jiasheng was a man.

    When he was apprenticed to the golden shop in Chow Tai Fook, his father was worried that his son would live on his own "husband and wife" instead of making progress and did not tell him about it.

    Three years later, under the auspices of Zhou Zhi Yuan, Zheng Yutong really connected with Zhou Cuiying, the Pearl of Zhou family.

    That year the couple were 18 years old. After 50 years to this day, the couple always respect each other.

    In 1946, Zheng Yutong, 21, set up a "Zhou Dafu branch" in Hongkong.

    He ran all the gold and silver jewelry stores in the whole territory, and set the strengths of every branch to lead the operation of branches, so that the branch business is very promising.

    But Zheng Yutong is not satisfied, he soberly thought: "in the shopping mall," Shou Ye "is equal to" losing industry ", in order to continue to innovate in advance to develop.

    Therefore, he changed his original capital structure mode and invited his colleagues to form "Zhou Dafu jewelry and Gold Company Ltd.", which is also the earliest institution of Hongkong gold jewelry industry.

    Although Zheng Yutong accepted the old style of education in the golden shop, he was not conservative or even ahead of the modern business philosophy.

    Under the guidance of his brand-new thought, "Zhou Dafu jewelry and Gold Company Limited" is no longer exclusive to the president, but a modern enterprise with common assets, shared risks and shared interests.

    In his way of thinking, his unique insight made everyone commended.

    At that time in Hongkong, gold shops were everywhere, and the competition was fierce.

    At that time, gold was nine gold, but Zheng Yutong was bold enough to invest in the capital, and made 9999 gold coins. He pioneered the new technology of gold making, and led the new trend of consumption. This feat laid a strong economic foundation for the development of Chow Tai Fook.

    Zheng Yutong is determined to forge ahead and constantly open up new markets. In just a few years, the Chow Tai Fook branch has increased to 11.

    Some people say that he is a fortune made by luck.

    Zheng Yutong said, "Hongkong is a place full of boundless opportunities and challenges. Opportunities are equal for everyone, and everyone can not avoid facing challenges."

    The key is how you identify and have enough psychological preparation.

    When Zheng Yutong pushed Zhou Dafu to a new stage, he began to march into new fields.

    Zheng Yutong turned his eyes to the diamond industry.

    In Hongkong, Zheng Yutong has the reputation of "king of jewellery", and not only his gold ornaments, but also the diamond industry that made him enter the world's jewelry forest.

    Zheng Yutong is very concerned about the fashion of international jewellery. He observed that many Western women who like to wear diamonds and gold jewelry were not valued by them. After that conclusion, he began to turn his attention to the diamond industry.

    In accordance with international regulations, Day Beers holds a licence to buy diamonds, and only 500 such licenses are available worldwide.

    This is the "Day Beers" licence, which has scared away a large number of watchmakers. Some people in the industry say, "it is harder to pick up stars from Day Beers than to pick stars from the sky".

    Zheng Yutong did not retreat because of this. He racked his brains and made an idea. He decided to buy a company with a "Day Beers" licence in South Africa.

    Not only did he successfully own the "Day Beers" licence, but by the year 70s, Zheng Yutong had become the largest importer of diamonds in Hongkong, and the annual volume of diamond imports accounted for about 30% of the total.

    In fact, the success of Zheng Yutong's diamond industry has played an unprecedented revolution in leading Hongkong's jewelry industry to challenge the tradition and seek development.

    Mr. Zheng Yutong, 76 years old, opened the pioneering history of "Chow Tai Fook". Every page has his 60 years' struggle footprints: in the early 60s, he held gold in one hand and reached diamond in one hand.

    In 70s, the new world centre of Hongkong was built. The grand edifice of Tsim Sha Tsui is still the signboard building of Tsim Sha Tsui.

    Eighties.

    The Hongkong Convention and Exhibition Centre was established in cooperation with the Hongkong Trade Bureau.

    In 90s, it took the lead in entering the mainland of China and investing in the construction of our motherland.

    In addition, the acquisition of Asian Television equity, the formation of the largest hotel group in Hong Kong, the acquisition of the United States Stouffer Group Overseas 28 hotels and the European penta group 9 hotels.

    Over the years, Zheng Yutong's achievements have been well received. With his 60 years of diligent and enterprising action, he has proved that "sincerity" and "diligence" are the unfailing principles of success.

    The history of the development of "Chow Tai Fook" is the successful history of Zheng Yutong, a generation of business elite.

    Zheng Yutong, Zheng Yutong, Guangdong, Shunde.

    He is currently the chairman of the New World Development Co in Hongkong, chairman of Hongkong Chow Tai Fook Jewellery Limited company, director of Hang Seng Bank of Hongkong, vice president of Hongkong Real Estate Construction Association, member of management board of Hongkong gold and silver trading field, Hongkong port consultant, member of Hongkong Special Administrative Region preparatory Committee and election committee member, honorary president of Hongkong Shunde Association, honorary president of World Federation of Shunde Marketing Association, honorary citizens of Shunde City, Shunde City, market city, city hall and market.

    Zheng Yutong was born in a family of gauze merchants. He left his hometown to Macao to earn a living when he was fifteen years old. He was an apprentice at the gold shop opened by Zhou Dafu, a fellow townsman.

    He was hard-working, intelligent, honest, smart, and appreciated by the proprietor. He was chosen as a son-in-law and tied with Zhou Cui Ying (honorary citizen of Shunde).

    From then on, he became the backbone of Jin Xing and was able to develop his talents and ambitions.

    Zheng Yutong is always pragmatic and supremacy. He is good at grasping opportunities and developing.

    Under the auspices of Zheng Yutong, Zhou Dafu jewelry exchange has been pformed into a limited company. Its business is developing rapidly. Now it has twenty-three branches, all over Macao, Kowloon, new territories and Hongkong, and has pioneered "999.9" pure gold. Jewelry business is far from South Asia, Belgium, the United Kingdom, the United States and other places, and there is a diamond processing plant in South Africa. It is the largest diamond dealer in South Korea and has become a "jewellery king" in Southeast Asia.

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