How To Deal With Venture Capitalists
IDGVC investment partners and angel investors can not do without venture capital support.
Learning how to deal with venture capitalists and win support is like an indispensable part of sailing for the boat of pioneering ship.
Be prepared to be prepared for challenges. When you decide to talk about investment, you must have such psychological preparation: communication with venture capitalists will never be a smooth process. "Throwing" and "not throwing" are normal things.
The reason is simple.
What a small company does is necessarily advanced, or there is no chance.
In the face of an advance, you can't ask everyone to agree with you. There are two of the ten investors who are willing to talk with you, which is already very good.
Some companies have wrapped themselves up as a myth for public relations needs. It is not credible to claim a few minutes to invest in an investment.
For the first time to see venture capitalists, for those inexperienced teams, nine times out of ten will fail. Many people feel very disappointed.
In fact, you will know that in the process of promoting projects, venture capitalists will challenge you.
But the challenge does not mean that he does not like you. As the saying goes, "pick the goods is the buyer". Do not lose confidence.
On the other hand, the challenge of experienced investors to entrepreneurs' thinking and business models may be embarrassing but helpful.
Even if investment is not available for the time being, entrepreneurs will need to constantly polish their business models in this challenge.
When I was financing, I didn't invest in the early venture capitalists, but their problems and their challenges gave me a lot of inspiration.
The most important thing is to persist in correcting your own thoughts in this process.
You have to understand that if you can't convince investors, you may have difficulty in persuading your team in the future.
To understand the language system of venture capitalists, many entrepreneurs will encounter this dilemma: they are different from the "language system" of investors, and entrepreneurs often talk about things that investors do not care about.
Investors are most willing to ask a few questions: what is the core value of your idea?
What value can it bring to customers?
Why can you make it?
Where is the core competitiveness?
These problems require entrepreneurs to think clearly and understand how to express them in refined language.
The core value question.
Many business models are not the pioneers of entrepreneurs. For example, I now receive one or two plans for daily life guide and food and entertainment search every day.
Since everyone wants to do this, what are your unique skills?
Why do you think you can do better than others?
The answer to these questions is the expression of core values rather than the boast of this model itself.
There is also a problem of "customer value".
Any product that only brings value to others will be used by others.
Some people do not want to understand this. It is not convincing to say repeatedly that he is addicted to this thing.
Another common mistake is to talk about goals, but there is no action plan or action plan.
It is not important whether or not to achieve the goal of "China's biggest". It is important to decompose the target, even if the goal is not so grand, but let people feel that you can get closer to the goal step by step.
The ability to close to goals is the core competitiveness of entrepreneurs.
The core competitiveness is not outstanding, which is the main reason for many plans being negated.
Of course, before you meet a venture capitalist, you also need a precise business description.
Unless the entrepreneur has a background, a successful record, or someone recommends, venture capitalists still want to see the text first.
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