20 Thousand Yuan Open Bean Curd Chain Store

Project Name: Pang Jia tofu chain store type: the total investment of catering industry: 20 thousand yuan, the number of Posts: 3 to 8 people.

Project support measures: entrepreneurs can apply for laid-off workers "re employment permit", enjoy the state's policy of tax reduction and exemption; part of the laid-off unemployed employees can receive government subsidies and social security subsidies; priority to obtain small business loan guarantee support.

Telephone number: 025 - 84466541 one, product profile, "Pang Jia tofu" series of bean products developed by Peng Jia Institute of technology, with unique formula and paste method, make a unique silk bag tofu with the method of silk bag. The square stems, thousands of pieces, stinky tofu, soy sauce, dried tea and so on in the bean products series are unique because of the unique formula and unique flavor.

In the past 5 years, it has operated well, especially after government support and media coverage. There are many chain stores and hundreds of chain stores in China.

There are nearly 10 sample shops in Nanjing, which operate normally.

Recently, the products produced by the technology have been exported to foreign countries.

The production technology of the project is mature, and it can be operated according to the national hygienic standard.

It is planned to develop 20 chain stores in Nanjing.

Two, investment analysis 1. market demand analysis. The products are traditional mass consumption foods, which have been in the history of hundreds of years to thousands of years in China.

Especially with the improvement of people's health consciousness, the understanding of health value is also increasing.

At the same time, Nanjing has included bean products in the food safety project, making the market demand for health bean products more and more expanding, providing considerable demand for the development of "Peng Jia bean curd" series of soybean products.

2. competitor analysis, the existing soybean products factory is a major competitor because of its large scale production, large volume, wide coverage and low price.

But they are generally separated from production and marketing, and customers do not know their production process and lack of trust.

In particular, some unhygienic soybean products factories have been exposed many times by the media, and become their competitive weakness because of lack of trust.

The existing bean products factory can not realize the sale and sale of bean products series, lack of understanding and communication with the terminal customers, so the customers lack loyalty.

3. start-up budget is set at 1000 yuan, with a fixed investment of 15000 yuan and a liquidity of 4000 yuan.

The source of funds is self financing or partnership, and a small number of banks apply for small loans.

4. financial analysis, sales forecast: "Peng Jia tofu" series of bean products chain outlets can produce tofu, soya bean milk and all kinds of bean products every day.

Based on the standard of bean curd, a small chain network can be used to make tofu 300 Jin, and the sales revenue should be more than 300 yuan.

As the weather gets cooler, the visibility of the business site gradually improves, and with the positive publicity and promotion, the performance can be further improved.

Cost analysis (daily): raw materials (main and auxiliary) 80 yuan, water and electricity 15 yuan, personnel wages 100 yuan, rent 27 yuan, depreciation fee 10 yuan, total 232 yuan / day.

Profit analysis: the daily sales volume is 300 yuan - cost 232 yuan = 68 yuan / day, this is the most conservative algorithm.

If the value added part of bean curd sales and bean products based on bean curd is calculated, the net profit will be more than 2000 yuan per month.

Investment return cycle: investment within a year.

(above investment return or financial analysis calculation data is for reference only) three. Post description small scale chain network: Production Factory 1 to 2 people, sales personnel 1 to 2 people, 3 to 4 people.

The chain of scale is slightly larger: 2 to 3 people in the production plant, 4 to 5 salesmen, two of whom are sold at 7 to 8.

Four, preferential conditions, the "Peng Jia tofu" project authorized the use of "Peng Jia" registered trademarks and unified stores; obtain unified marketing planning and management system training; free teach "Peng Jia tofu" series of bean products production methods.

The industry can apply for the "re employment permit" for laid-off workers, enjoy the state's policy of tax reduction and exemption, and part of the laid-off and unemployed workers can receive subsidies from the government and social security subsidies. They will enjoy the business training and tracking services provided by the social intermediary agencies free of charge, and give priority to the support of small business loans.

Five, entrepreneurs should have the conditions to be healthy, able to bear hardships and stand hard work, and willing to make tofu projects.

It has or can raise 20000 yuan of venture capital.

The company can find a 12 square meter street, near the farmers' market and be approved by the project providers.

Six risks and Countermeasures 1. market risk: market competition of similar products (vicious competition), brand competition and other factors will affect and restrict the expected business objectives of franchisees.

Entrepreneurs should constantly enhance publicity and customer communication, improve product awareness and continuous competitiveness.

Establish a stable customer resource advantage.

2. management risk: the quality control, management quality, service attitude and management mode of franchised stores are the main risk factors.

We should constantly enhance learning and enhance our ability to survive and manage.

3. environmental risk: changes in the surrounding environment such as the volume of customers, consumption habits, consumption demand, process and technological development of franchisees are also the constraints of franchise business.

We must learn to constantly observe and adjust our business strategy to adapt to changing society.

If entrepreneurs are not yet ready to undertake psychological and material preparations for undertaking venture risks independently, it is suggested that they first sign up for relevant entrepreneurship training courses, thereby enhancing the risk management ability of business operation and management.

Seven, evaluation opinion 1. chain operation of the project, there are chain stores in the field and Nanjing, the business is stable.

General franchisees can operate normally, recover investment and make profits.

2. the project has been reported for many times by the media. It has been known for a long time and is easily accepted by people.

3. the promotion of government business departments is of greater significance in expanding the production and sale of safe and hygienic soybean products.

4. the project is suitable for survival entrepreneurs.