The Real Gold In The Tea Economy

The biggest difference between the teahouse and the leisure tea shop is located in white-collar, business and cultural personages, stressing culture, style and delicacy, praising elegant tea art and warm environment, and enjoying the tea culture as the marketing word-of-mouth.

Investment analysis: to find an ideal store, your shop business is half the battle.

To grasp the "passenger flow" is to grasp the "money flow". Therefore, it is best to open the tea art hall in the crowded area, so the chance of opening a shop is often relatively high. Now a tea hall should normally be around 200 square meters, and the decoration cost should be between 100 thousand yuan and 150 thousand yuan. Decoration is not necessary luxury, but it should be neat.

Attention should be paid to the elegance of the windows and the softness of the roof lighting.

There are two, four and eight.

The investment of furniture and ornaments is between 100 thousand yuan and 500 thousand yuan. The choice of furniture should be catered for the history of tea culture and try to choose classical and traditional styles.

The selection of the ornaments is large, and the funds can choose some expensive tea sets, precious wall hanging paintings and antiques, and the lack of funds can choose ordinary tea sets and ornaments.

The liquidity is between 50 thousand yuan and 150 thousand yuan, mainly for the purchase of tea and consumables.

The training of the waiter must be in place. A good tea artist is required to come to the shop to train all the staff including the boss in the shop. It also requires a certain fee.

The cost of staff training is about 300 yuan to 800 yuan per person. How can we retain the excellent staff after training?

Every company wants to retain excellent employees. It relies on the charm of corporate culture and leaders to let employees understand their www.chuangyezg.com development.

In addition, the brand promotion fee (new store) is about 100 thousand yuan a year after the establishment of the new store.

The input of the general teahouse is normal, and a year and a half to two years can be refunded.

The key to business management is: 1. products must be of high quality.

The teahouse runs high and medium grade tea, so we must strive for excellence in the choice of tea varieties and tea sets.

Generally speaking, tea should be selected as "Longjing", "Biluochun", "Mount Huangshan Maojian", "Thousand Island silver needle" and other superior tea. Most of the teas used are purple sand tea or fine porcelain.

2. professional standards are very important.

Tea art is a unique characteristic service of the tea art gallery. Therefore, in order to embody a certain standard of professionalism, all service personnel must undergo strict training, familiarity with tea ceremony and tea art, and thoughtful service.

3., the main direction of the teahouse is determined, and the means of operation should also keep pace with it.

That is to say, retaining guests and extending the stay time in the store is the key to profitability.

For example, what kind of tea is provided to guests, whether it is black tea, green tea or timely tea according to season, must be determined according to the tastes of tea shops.

The tea art hall can be large and small, but we must work hard in the atmosphere to create a comfortable and pleasant atmosphere.

Besides, 4., the cultural flavor of the tea hall should also be increased.

We can set up tea ceremony performance and invite special people to teach the basic knowledge of tea art and tea to customers, so as to train consumption groups and drive consumption.

Set up bookshelves with books on tea, tea sets, tea art, tea culture and other related books, subscribe to some city newspapers for guests to read.

In addition, we can provide some necessary snacks to the guests according to the specific circumstances. If there are conditions, we can provide some homemade snacks for our guests.

But note that meals can be simple but delicate.