Creative Store &Quot; Novelty &Quot; Guest Introduction

The 25 year old Wang Chenglai, Dongguan, is only 4 months away. The creative shop has already made a great deal of noise and talk about the entrepreneurial process. The young man can not help but moisten his eyes.

Wang Cheng was originally a medical major, and his family had heavy hopes for his profession and future. In 2005, Wang Cheng, a sophomore, went through his first internship. "After internship, I found that I was not interested in medicine at all. I wanted to be responsible for myself and future patients, and decided to drop out."

Speaking of this experience, Wang Cheng was very calm: "the stronger the opposition and disappointment and obstruction of family members, the more I want to stick to my own ideas."

In this way, Wang Cheng found a job in Guangzhou. After more than a year's work, Wang Cheng accumulated some experience and funds. In July 1st of this year, Wang Cheng came to Dongguan with his girlfriend and began the road of free entrepreneurship.

"Some people say that people in 80s do things regardless of consequences. In fact, we just do what we really want to do."

Wang Cheng said.

Each product is personally tested in the creative shop of Wang Cheng, where more than 300 varieties are distributed, mainly selling personalized furniture, personalized gifts, lip phone, flashlight and folding computer keyboard. Every product in the store will bring "accidents". How to choose these products, Wang Cheng admitted that he had spent a lot of thought on the purchase.

"Every time I purchase, I will personally use every commodity, understand their usage and performance, and sell them to them if they like," Wang Cheng said. "I originally liked some novelty new products, and the quality is the most critical."

Although he has been doing business for more than two months, Wang Cheng has his own set of "business rules".

Besides buying, how to sell products is also exquisite. For two young people who have never had sales experience, the test is not small.

When the shop opened, two young people found that although the popularity of the shop was strong, they didn't buy many people. So, Wang Cheng's girlfriend Shi Meihong often went to the nearby shopping malls and small shops to study how other salesmen could sell products and return home at night. The two people often analyzed and practiced together.

Today, Shi Mei Hong has learned how to identify guests. It is best for housewives to introduce product functions in detail, and even to demonstrate that fashionable young guests are best advised to speak less and let them choose their own.

In the two and a half months since the opening of the shop, the two young people have a balance for their own shops.

Although it can sell more than 8000 yuan per month, but because of the large cost of rent and purchase, there is little profit left every month.

"We are very satisfied now that we can make ends meet," Wang Cheng said.

In order to expand sales channels, Wang Cheng intends to open a home network and upload photos of the store's goods to the shop.

With the opening of online stores and the popularity of small shops, Wang Cheng and his girlfriend always believed that their businesses could be successful, believing that they could achieve their dream of freedom.

The secret of success lies in the following 300 aspects: the lip phone, the power generating flashlight, the folding computer keyboard, and so on.

The Century Square's trend Shinkansen converge on the small shops of Dongguan's personality. In the humble corner of the shopping mall, Wang's creative shop has won many popularity. The 300 items of goods displayed in the shop have publicized Wang Cheng's personality and carried two young people's vision and hope for the future.

The market potential of the company is: in the age of creativity and individuality, the products of genuine novelty will be welcomed by people, attracting more young people and having greater market potential.

Risk warning: the market of creative goods stores is numerous and easily replicated. Finding personalized products is an important way to maintain style.

Today, with the development of information technology and logistics, the unique source of goods has become a magic weapon for many small businesses.

Site selection: Dongguan, the more popular East City Pedestrian Street Business District, West Road business district can bring many guests, near the school more young people, is also a good choice.