Tips For Location Selection Of Convenience Stores
Opening a convenience store does not require technology and is not very profitable. It is easy to realize for many entrepreneurs. However, convenience stores can not be opened at will. There is knowledge in it: 1, there are very few convenience stores in the business circle, which are not suitable for the population shortage in the business circle. If the population in the business circle is below 1500 people, this shop should be abandoned (which means that the fixed customers of the store are too few, thus affecting sales volume).
(2) the moving line of the traffic flow is very small. The moving line of the traffic flow refers to the moving route when the vehicle is walking.
If the location of the store is very small, the flow of customers will be affected.
There are 4 shops in the corner of the cross road. There are 4 moving routes in the East, West, South and North. There are two moving lines in the two-way street, and only one line in the one-way street.
3, the shop is not seen on the road. It means that the store is not located in the street along the street, but in the area where it is out of the road.
Its defects are two: first, it is not convenient for customers to come to the store; two, it is difficult to recruit socks for mobile customers.
(4) the convenience store of underground shops located in the factory is not able to give full play to the special functions of convenience stores, so the passenger flow will be affected.
The main drawback is that customers are inconvenient to enter and exit, and the location of shops is not visible enough to attract customers.
(5) the staircase shop, like the former, will bring inconvenience to customers if they want to enter the shop by staircase, thus violating the principle of convenience provided by convenience stores.
(6) shops and shops that can not set up shop and light boxes can not set up shop or light boxes due to environmental constraints. This means that the shops will be very eye-catching and clear at a glance, and the convenience and visibility of convenience stores is an important means to ensure passenger flow.
Imagine that if there are no bright shop tips at night, how can passers-by know that this is a 24 hour convenience store.
The so-called "return moving line" in the shop that is not in the "return moving line" of the station means that the passenger flow on the car and the car must pass through the door of the store.
If the location of the store is not within the mobile route, even if the store is tight, the passenger flow will be affected.
(8) shops with irregular shapes, rectangles or squares are more suitable for convenience stores. If the shape of shopping arcade is irregular, it is very difficult to arrange the display of goods reasonably in a room where the business area is small. This will increase the time for customers to choose goods.
Xu Qiyun, editor in chief:
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