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Buying Seasonal Clothes Should Be "Cold" And "Hot" Seduction.

2008/4/11 14:27:00 44

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Buying Seasonal Clothing Should Be "Cold" And "Temptation" For Discount.

Recently, reporters in Shanghai market pedestrian street, Old City Xinghua street, Xindu Hui and other places to see, businesses launched a lot of dazzling new spring clothes, and winter clothing sales promotions have also made many people tempted.

Super low discount heartbeat

Spring Festival season, many businesses have come up with a trial and error discount promotion means to sell the overloaded winter clothing.

Whether it is a brand clothing store in the mall or a small clothing store in the street, it has joined the discount.

Some well-known brand boutiques simply played the slogan of "buy one get one free", while the shopping mall of Shanghai market, Wangfujing shopping mall, Xinghua street and other large shopping areas even set up special areas.

In a brand clothing store in Xi Gong District, we saw that the top grade winter dress with a price of one thousand or two thousand yuan was only a few hundred yuan after the discount, and many winter clothes with a price of five hundred or six hundred yuan are now only around 100 yuan.

A clothing salesman said that after the price was cut, the manufacturers made less money, but if they did not sell it, they would take up the capital, and there would be a new listing in the second half of the year, so they had to rush out as soon as possible.

Some consumers claim to only buy these brand-name clothes only when they have a discount, because this is "more cost-effective".

The quality of clothes is worrying.

"Before the Spring Festival, I saw a set of silk jacket priced at 1000 yuan, and I could not bear to buy it.

Now the season is half off, I bought it quickly, but I haven't worn a hole in two days. "

Ms. Li said that in March 15th, she spent 600 yuan in Zhujianglu Road moral education ladies' clothing store to buy this long silk coat. Recently, the temperature was lowered, giving her the opportunity to show her new clothes.

In less than two days, the silk coat appeared many holes in the absence of any foreign objects.

She contacted the store, but did not get a satisfactory reply and had to complain.

It turned out that this silk coat was stored in the store for a long time, not only the quality has been greatly reduced, but also prone to damage and wrinkle.

After consultations between industry and commerce, the store changed the dress for Ms. Li.

Jianxi District Industrial and commercial sub Bureau 12315 complaint reporting center staff said that every season, businesses will use discount means to promote sales.

Many of the so-called "genuine discount clothing" is only the stock that merchants have accumulated in previous years. The clothes of wool and woolen fabrics are easy to be eaten because of the backlog of inventory. Silk and pure cotton fabrics will lose their original texture for a long time, and it will wrinkle, damage and deform easily.

Most consumers only value the style and price, so it is difficult to find these quality problems. Therefore, seasonal change has become a "favorable time" for businesses to clean up inventory.

Don't lose your head at low prices.

To this end, business people remind consumers that in the "Amoy" season discounted goods, first of all, we should keep a clear head, reasonable consumption, do not buy cheap and blindly buy goods they do not need.

Some businesses are shoddy, set up consumer traps, such as mixing cheap products into "three no" products, substandard products, etc., consumers must be cautious when buying.

A qualified product should have factory name, site and date of production.

Industrial and commercial workers suggest that consumers should purchase discounted goods from large shopping malls or reputable shops, so that the quality of the products is guaranteed. When buying seasonal products, they should take the initiative to obtain bills, such as shopping tickets, invoices and so on, and keep them properly. Even if the "buy one get one" gift, the gift must also be a qualified product, and merchants can not give the unqualified products to consumers.

//cn.daxia123