The Famous Animated Brand "Harper And Son" Brings New Clothes To You.

"Aunt, I want to buy the book of" Harper and father ", and the doll!

A young girl in the first grade of primary school in Fuzhou called the office of the Jiangsu radio and TV animation company office, and the aunt of the office told the small fan: "the book" harp father and son "will soon be second!

Welcome to the Hangzhou Comic Con exhibition, you can see a lot of Ha P Va Va! "

This is a real event that just happened. The "Daddy" and "Mama" of the cartoon "Harper and father" feel warm and uplifting from the bottom of their hearts. They also feel that the overall development of the "Harbin brand" is imperative and urgent.

From April 28th to May 3rd, the Hangzhou International Anime exhibition will be held in Hangzhou Leisure Expo Garden. The battlefield of "animation brand", a new vigorous industrial form, will also blow the horn of the new year.

What is particularly noteworthy is the brand of Harper and son, which has entered the battlefield for the first time this year for the first time. It has applied for commercial image patents in 8 fields, including clothing, toys, stationery, beverages, furniture and daily necessities.

A number of derivatives, including casual children's clothing, plush toys, stationery, jewelry and so on, will be developed on the basis of the animated image of "cans and father" drinks, which will be displayed at this Hangzhou animation exhibition. We hope that through the exhibition platform, we can share the interests of brand image creation with partners who are willing to cooperate.

By then, "Harper and his son" will also unveiled its unique "easy can" interesting packaging patent for the first time, which is likely to become a highlight of the animation exhibition.

It is reported that in the overall packaging of the brand, "Harper and son" combines the new "easy cans" packaging concept in the clothing industry, but in addition to clothing, toys and other derivatives are the first to adopt a new and interesting canned form, which is similar to the idea of "egg laying" which is popular in Japan and Hong Kong and Taiwan in the toy industry. It can be called the first "canned" animation brand in China, and the design that can seamlessly combine with the animation image is rare in the original animation brand in China.

In addition to the unique external packaging, "Harper and son" on the development of derivative products, aimed at "Harper" parent-child audience, put forward the "happy create healthy" brand concept: to give the child a happy mood, to create a child's mind, to give children a healthy body.

The slogan is not new. The key is that this concept is embodied in the development of "Harper" derivatives with "intelligence development" and "environmental protection material".

Compared to other simple pursuit of decorative animation brand products, Harper products seek more content and quality assurance, enhance practicality, let the children like, let their parents rest assured, establish "Harper" unique and real brand image.

The series of animated cartoons "harp and son", which was originally created by the Jiangsu radio and TV station, were rated by the State Administration of radio, film and television as "excellent domestic animated cartoons". Over the past six months, nearly 200 television stations nationwide including CCTV have broadcast in turn, causing momentum to open up the situation in books, audio-visual, overseas sales and Internet publicity.

Many children have been familiar with the language of Harper, and are very familiar with the image of Harper. Some parents and Harbin fans have expressed their love for "Harper and his son" in private blogs and public forums.

Responsible for the operation of Jiangsu radio and television animation Media Co., Ltd. (and its subsidiary, Wuxi, Harbin animation company), backed by the strong media platform of Jiangsu radio and television (Group), with a first-class creative marketing team, quickly open up the domestic and overseas markets, and become a fast-growing enterprise with the brand image of "Harper and sons" animation.

In the next five years, the company plans to use various media to create the brand image of "Harper and son" to promote the development of derivative products.

These solid conditions will prompt the growth of the new "Harper and son" brand and become a market force that can not be ignored.