Qinghai Yijia Minority Clothing Products Break Through The International Market.
Starting from a small white hat, today, the ethnic costume of the Sala Nationality businessman, Han Yi Cao's Yijia National Products Co., Ltd. has gone abroad and has been leading the trend in the international Muslim clothing market. At present, only the small white caps they produce occupy 20% of the market share in Muslim countries all over the world.
"It is the good policy of the country's reform and opening to the outside world that we have been developing today," said Han Yi Cao, who often talks about business in the world.
In 1995, the salads of the Salar people in Qinghai discovered that the white hat worn by the Muslim masses was not complicated, but almost entirely produced by manual factories. The cost was not only high, but also varied in color. So he invested about 300000 yuan to buy professional equipment, and began to organize streamlined operations, specializing in the production of white caps. Unexpectedly, this way of opening up a new path has led to the upgrading of Qinghai's ethnic products industry.
Han Yi grass said that in 2001, with the support of government departments, the State Development Bank borrowed about 20000000 yuan to help them carry out technical re-election and expand the scale of production. Relying on national loans, they introduced computer design and computer embroidery, while breaking through the chain embroidery technology that was impossible to solve in the past machine production, but also reduced production costs.
In 2005, Yijia national products company moved its headquarters from Xunhua Salar Autonomous County to Xining Biotechnology Industrial Park, where preferential policies such as taxation could be enjoyed.
In recent years, after examining the market of Muslim countries, they found that the number of commodities needed in these countries such as hats, women's scarves, robes and tapetuses was large. Now, the company has begun to expand the production of the original special product Saudi hat, with an annual output of 100 million. It has also developed products such as blankets, African scarves, Arabia robes, and costumes. Together, these products form a series of national costume products needed by Muslim countries.
Han Yi grass said that after several years of development and innovation, the Yijia company owns various production lines for all kinds of Muslim clothing. After the equipment innovation and research and development products are put into the market, they are leading the trend not only in the domestic market, but also in the international Muslim clothing market. After being put into the international market, the embroidery hat made by Yijia company has changed the old white hat in the past market to a new, beautiful and workmanship embroidered hat.
With the continuous improvement of technology, the Qinghai Yijia Ethnic Products Co., Ltd., founded by Han Yi grass, has also been developing and growing. From the small factory with only a few dozen equipment, it has developed into a large enterprise with 260 million fixed assets and more than 3000 employees, with an annual output value of 160 million yuan.
Han Yi grass said, at present, their enterprises have been named by the National People's Congress as a designated manufacturer of ethnic products. Dealers in Saudi Arabia, the United Arab Emirates, Pakistan, Malaysia, Nigeria and other countries came to China to order the products of Yijia company.
/cn.js
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