American Apparel Companies Continue To Expand Their Practice Of Sustainable Clothing.
The American Apparel Company is the leader of the sustainable clothing industry. At present, the company is working together to launch a cleaner campaign for cotton activities. The company plans to purchase 30000 pounds of cleaner cotton (also known as B.A.S.I.C. cotton).
It comes from a sustainable cotton project whose goal is to reduce the cost of farmers by reducing the amount of fertilizer used in cotton fields.
These practices often reduce pesticide consumption by 95%.
A cleaner cotton operation knowledge is biotechnology, which can be used in California's farmland to improve efficiency and cost savings.
Farmland reduces chemical consumption and cleaner cotton helps soil, air and water away from toxic substances.
The project also does not allow farmers to use genetically modified seeds.
Erika Martinez, head of organic projects at the US apparel company, said we are excited to provide support for cleaner cotton projects.
This special project not only helps reduce the consumption of chemicals, but also helps farmers through the planting process.
Marcia Gibbs, head of sustainable cotton projects, said we hope that the promise of American clothing companies will inspire other California companies to participate in cleaner cotton activities.
Last year, a cleaner cotton planting area was 2000 acres, reducing 7000 pounds of chemicals polluting the environment.
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