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At present, there are many rumors in the industry known as "the first domestic Internet shares" business treasure (Stock Code: 002095) is in close contact with the domestic textile industry's largest industry B2B e-commerce platform - "China Textile Network", the two sides are expected to achieve strategic level cooperation in the near future.

Sun Deliang, chairman of the online business treasure company, confirmed to the correspondent of this network that "negotiations are being carried out". However, due to the current negotiations, there are still many inconveniences to disclose as a listed company.

What is the mystery of net Sheng's move?

Caused widespread speculation and concern in the industry.

The reporter understands, "China textile net" and "China textile net" are the largest two textile industry websites in China, and the two are also the main market competitors.

Www.Toocle.cn is so successful that it can pform the biggest two e-commerce websites in the textile industry from competition to joint, and will achieve its absolute advantage in the textile industry.

Textile industry is a pillar industry in China, with a large number of industrial enterprises and huge market capacity. The profit reached 82 billion 200 million yuan in 2006 alone.

According to the data from China Textile Industry Association, the total industrial output value of China's textile industry above Designated Size reached 30800 billion yuan in 2007, and maintained steady growth.

All these are the industrial foundation of developing B2B e-commerce in textile and garment industry.

Sun Deliang said that it is optimistic about the prospects of the huge textile and garment industry, and the confidence of China textile net's continuous and effective profit model and efficient operation team.

Judging from the news from the public, it is likely that the acquisition of China textile net by the Internet is likely to be a total merger of 100%. As for the amount of purchase that the outside world is most concerned about, according to the analysis of the industry, the total purchase amount is at least above "ten million level".

If the merger and acquisition negotiations succeed, not only for the first time after the listing of the Internet, it will be the first time to "absorb" the whole industry website. The operation of the "full scale merger" initiated by China is also the first example of China's industry website. Undoubtedly, it is bold and innovative, and deserves our attention.

If the merger was successful, it was another "heavy bomb" in the field of electronic commerce and the capital market after more than half a year after the "51% holding" merger and acquisition of China clothing network and the "20% share" machinery expert network.

The industry believes that the "takeoff" of the merger is not an accident, but a part of the strategy of steady development.

There are indications that entering the 2008, net Sheng business treasure is further implementing strategic mergers and acquisitions, deepening the integration of B2B industry chain through the acquisition of capital operation means of high quality industry websites, and then speeding up the longitudinal deepening and horizontal expansion of the strategy of "small portal + alliance".

This news reveals a very strong signal, that is, net Sheng is deeply and rapidly promoting the implementation of the "small portal + alliance" mode, and this mode has been established at a higher level as an online development strategy.

Prior to this, Internet Sheng announced the strategic plan of "horizontal development" through the "business treasure" platform.

Its chairman Sun Deliang has repeatedly said that business treasure will expand the B2B e-commerce layout through three ways of "holding", "participating" and "new".

In a few days ago, "2007 annual performance online briefing", Mr. Shou Zou, director and vice president of online business treasure, also said that the company adheres to the strategic promotion of prudent mergers and acquisitions, and matures one.

Analysts pointed out that if the merger is successful, the Internet will greatly strengthen the market share and leading position of the existing industry websites such as "chemical", "textile", "clothing", "medicine", "machinery" and so on. It will grasp the most important network platforms of the most important E-commerce industries in China, and it is expected to further enhance the competitiveness and membership of the business platform.

At the same time, this indicates that net Sheng selectively and steadily promotes M & a plan in accordance with the established development plan, and carries out strategic layout through the capital market step by step, a textile and garment industry electronic business "aircraft carrier", and even "B2B e-commerce kingdom".

Experts believe that in the B2B industry is undergoing profound changes in the background and the macro situation, through the "big fish eat small fish" approach, so that the industry website to high-quality resources, strong capital of large enterprises, not only is the integration industry, the rapid growth of the industry shortcut, and in the long road of listing, it is expected to rely on the business treasure "A share Internet first share" plate to achieve "backdoor listing", also a good choice.

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