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    Japan Joined Hands With Shanghai World Trade Mall In July.

    2008/7/7 16:26:00 45

    Japan Joined Hands With Shanghai World Trade Mall In July.

    Shanghai World Trade mall professional market platform + Japan's Itochu trading company IFS's overseas brand =?

    If you want to know the answer, let's take part in the "2008 China International Garment pnational purchasing fair" on July 14th -16, Shanghai World Trade Center.

    Static exhibition and dynamic release "two pronged", the strong overseas brand promotion association will invite domestic department stores and channel traders to pave the way for overseas brands to get closer to the Chinese market.


    First appearance is the only value.


    It is reported that these five brands include K.L.C (Shanghai) women's shoes, chiyogaminit women's wear, leap women's wear, palemo women's wear and Lady gloves YORKS, which have never appeared in China before, and have broad market prospects.

    Shanghai's world trade mart's unique industrial resources and Itook's reputation as a global brand department store operation system and business model have attracted 25 merchants from the mainstream department stores and purchasing managers to confirm the meeting.

    They will closely examine the brand value, assess the market prospects and expand the unique value of overseas brands under the careful arrangement of the organizers.


    This overseas brand carrier IFS and Shanghai World Trade mall will also play their rich channel advantages and promotional experience to help overseas brands develop the Chinese market.


    Peer exchanges promote development


    In recent years, overseas clothing brands have entered the Chinese market in large scale and formed the agglomeration effect of overseas brands in Shanghai.

    Based on this, IFS, who has 60 years experience in overseas brand promotion, hopes to take advantage of the world trade mall's "clothing pnational procurement fair" to build a channel for its nearly 10 or two or three line brands in the Chinese market.


    Itou Tada is one of Japan's five largest integrated companies, founded in 1858, ranking the top 500 in the world top 20, with annual sales volume of 100 billion US dollars, and IFS is its subsidiary company ItochuFashionSystem.

    At the same time, IFS will also share its mature advanced department store operation concepts and experiences with China's department stores, and explore the differences between the five international brands, and promote the harmonious development of international department stores.


    Grasp market with dynamic and static combination


    In 2007, China's total consumption amounted to US $1 trillion, and luxury consumption exceeded US $2 billion, accounting for 25% of the total global luxury consumption. However, there is still a gap between China's local fashion brands and China's increasingly diversified consumption demand.

    Many excellent clothing brands in Japan, Korea and Europe have taken the lead in China's market.

    China's market is full of business opportunities. The key to success or failure lies in how to grasp it.


    Dynamic publishing, market analysis and practical skills - all kinds of supporting activities will boost the "overseas brand promotion conference" and create opportunities for international cooperation.

    The "overseas brand co publishing" will fully display the style of overseas brands through the form of brand presentation and dynamic deduction. "The analysis of the sales characteristics of Shanghai clothing market in 2007 and 2008 1-6" will focus on the overseas brands' entry into the most concerned topic in Shanghai's clothing retail market.

    In addition, Shanghai World Trade mall and IFS will jointly launch the J-MODE international brand presentation association to open an international perspective for domestic channels and agents.


    Organizer: China clothing association Shanghai World Trade mall


    Co organizer: US DMC (Dallas market management center)


    Japan IFS (Itoh Itochu fashion system's legal person)


    For details, please call 86-21-6236 6888*6897.


    E-mail: flora.shen@shanghaimart.com.cn


    Address: No. 2299, West Yan'an Road, Shanghai.


    Website: www.shanghaimart.com

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