Foreign Brand LV Apologizes For Quality Substandard Products

Photo 03: Zhang Hanlin, Dean of the WTO Research Institute of the foreign trade and Economic University, believes that as international friction becomes more frequent, whether foreign brands enter China or China's products are exported to foreign countries, everyone should abide by the same rules of the game.

LV these two ordinary letters are not the same in many consumers' minds, because it is the abbreviation of Louis Vuitton, the top luxury brand in France. Although this brand is amazing, many people who pursue fashions prefer to live frugally, but also carry a LV backpack. However, many Chinese fans of LV are surprised. Not long ago, Louis Weedon was investigated by the Zhejiang business department because of the unqualified quality. How could such a famous brand, such an expensive package, cause quality problems?

The international brand LV was judged to be unqualified by the Zhejiang Provincial Department of Commerce and industry.

Hangzhou Tower, located next to the most prosperous Wulin Plaza in Hangzhou, is the most upscale shopping mall in Hangzhou. It has a large number of famous international brands, and the Louis Weedon store is the most prominent position in the first floor of the Hangzhou Tower. It is understood that the store sold nearly two hundred million yuan last year, second only to the two stores in Beijing and Shanghai, but it was found out of the unqualified products in the LV store.

Hangzhou consumers: "unqualified, with how comfortable, with the heart is not steadfast.

So what's wrong with LV's package?

Yang Zhimin, deputy director of the national footwear quality supervision and Inspection Center (Wenzhou), said: "lacking a standard sample, the lack of this standard sample is mainly insufficient for understanding this domestic standard.

Yang Zhimin told reporters that in April 18th of this year, the Zhejiang industrial and commercial bureau organized a routine inspection of the commodity quality in the circulation field. In the Hangzhou store of Louis Weedon company, the industrial and commercial personnel extracted three backpacks that were being sold, and sent them to the national footwear quality supervision and inspection Center for quality inspection. The most powerful inspection team was sent to Louis Weedon, the internationally famous brand inspection center.

Yang Zhimin: "we also attach much importance to it. It also sends our technical experts to conduct tests. We have another technical expert following up, because maybe their brand is also a famous big brand. We don't want to make any mistakes in this matter.

Reporter: so be very careful?

Yang Zhimin: Yes.

After a lot of checks and checks, a week later, the test results came out: the three Louis Vuitton backpack being inspected was judged to be an unqualified product, which is beyond everyone's expectation.

Consumers: "I didn't expect such a famous brand would go wrong. I was really surprised.

What exactly is LV missing?

Yang Zhimin: "consumers can understand through this standard sample that the main material of this package is cowhide or artificial leather, because the difference between the cowhide and artificial leather, including the price and quality, is quite different from that of our consumers, so the standard sample is actually giving consumers the right to tell.

Why can a backpack be judged as an unqualified product without a standard sample?

Yang Zhimin: "that is the standard of QB-T133-2004 back pack, so this is our country's light industry standard, it is mainly the appearance quality requirements, fifth points, one, script src=>