"Clothing Fair" To Lead The Garment Industry Upgrading

From the concept of "casual wear" 10 years ago to the successful holding of the eight national fair, Shaxi is not only the source of casual wear, but also the flag bearer of China's casual wear for ten years.

At the Ninth China casual wear Expo Beijing press conference held yesterday, the top Chinese apparel industry hopes Shaxi will continue to carry the banner of China's casual wear and walk out of a successful road of pformation and upgrading of the garment industry.

It is understood that the Expo will be held in Zhongshan Expo Center in from October 16th to 19th this year.

Chen Shujin, vice president of China Textile Industry Association, executive vice president of China Apparel Association, Jiang Hengjie, vice president of Wei Lin, Sun Huaibin, director of China Textile Economic Research Center, Zhang Zhaoda, vice chairman of China Fashion Designers Association, director of organizing committee of Zhongshan organizing committee, Feng Yu, Feng Yu, vice mayor of China attended the press conference.

The pformation and upgrading of garment industry needs joint efforts.

With the appreciation of the renminbi, the adjustment of foreign trade and economic policies, the reduction of export tax rebates, the increase in the cost of manpower and raw materials and energy, the Chinese garment industry has suffered an unprecedented cold spell in the past 30 years. How should the garment industry upgrade?

In this news conference, Jiang Hengjie said that under the new situation and new challenges, Shaxi should continue to carry the banner of the pformation and upgrading of the leisure clothing industry.

Although the situation is grim, with the coming of leisure era, the prospect of casual wear is broad.

The top executives of China's apparel industry believe that the pformation and upgrading of the garment industry can be achieved if government departments, industry associations and enterprises form a resultant force.

Wei Lin believes that in this difficult period, on the one hand, enterprises are forced to innovate independently, improve the contribution rate of science and technology and the contribution rate of the brand, some original brands will stand out; on the other hand, the West does not brighten the Orient, from the analysis of the sales situation of the whole industry from last year to now, the market reflects well after the enterprises turn to the domestic market.

Vice mayor Feng Yurong revealed that Zhongshan's textile and garment industry has achieved initial success in pformation and upgrading.

Judging from the export situation in the first half of this year, the sales volume of the clothing industry has decreased, but sales have steadily increased. This reflects the value added of single garments exported from Zhongshan.

He believes that as a government department, we should actively create public service platforms such as technology, R & D, logistics and so on, and guide enterprises to enter the high-end industry chain. At the same time, we will encourage enterprises to take the road of independent innovation through supporting policies and measures such as incentives.

Booth has been subscribed for 70%

According to the organizing committee, the Expo will move to the Expo Center. There are nearly 700 booths in the exhibition hall, nearly 100 more than the previous one.

The exhibition planning will be divided into clothing brand area, clothing and clothing area, and famous designer works exhibition area, among which brand area accounts for 70%.

Although the clothing industry is facing many difficulties this year, the enthusiasm of exhibitors is still high. By the end of June, it has subscribed 70% of the booths.

Judging from the current situation of exhibitors, there are several obvious characteristics: first, there is an obvious group participation. Apart from the Shaxi exhibition group and other Zhongshan town exhibition groups, there are also Guangzhou, Shenzhen, Dongguan and other places in the province.

Two, there are many famous brand names, such as Mark Chang, Paci Doug and other leisure clothing enterprises and brands.

The three is the large number of enterprises with large booths. The exhibitors generally have large booths and the old customers are over 100 square meters.

It is reported that the main activities of this exhibition are fashion show, 2009 spring and summer casual wear fashion trend conference, famous designer business promotion activities, academic forum and other ten major items, among which the economic and trade negotiation activities are the most anticipated. When the Asia Pacific region's largest logistics, textile and garment procurement amount to about 3000000000 dollars, Hongkong Lifeng group and "Yi Gang Tong" international purchasing group and other purchasers will be docking with exhibitors.