The Net Profit Of The Seven Wolves Increased By 38.44% Over The Past 08 Years.
The seven wolves reported in 08 years that the company achieved a business income of 844 million 742 thousand and 100 yuan in the 08 years, an increase of 151.60% over the same period last year, a net profit of 85 million 298 thousand and 600 yuan, an increase of 190.45% over the previous year, and a basic earnings per share of 0.30 yuan.
Seven wolves (002029) released the mid August 8th report in 2008. In the first half of 2008, the company actively promoted brand and channel construction to promote steady growth in sales revenue.
During the reporting period, the company's operating income was 844 million 742 thousand and 100 yuan, an increase of 151.60% over the same period in 2007, operating profit of 116 million 102 thousand yuan, an increase of 150.98% over the same period in 2007, a net profit of 85 million 298 thousand and 600 yuan, an increase of 190.45% over the same period in 2007, and a basic earnings per share of 0.30 yuan.
During the reporting period, the company maintained a good momentum of development. The main business grew rapidly. The sales revenue of the leading products casual wear, casual pants and T-shirts increased by 150.97%, 83.84% and 155.16% respectively over the same period in 2007.
In the first half of 2008, the company strengthened its brand and channel construction, deepened its product design and development, and combed the supply chain to reduce costs and achieve good economic results.
In brand building, the company deepens the product value connotation of "multifaceted men" through various advertising and publicity methods, and highlights the brand positioning of "men's dress consultant".
During the reporting period, the company adjusted the advertising form at the right time, supporting the terminal life hall's good terminal image display, and strengthened the brand influence.
On the other hand, through actively participating in public welfare activities, the company has established a responsible corporate image and consolidated its brand appeal.
In terms of channel construction, during the reporting period, the company steadily promoted the construction of the upgrading project of the sales network, increased the support for the high-quality agents, expanded its credit line, and sent a team to assist in the training of terminal shops for rectification and terminal layout, and received good results.
In order to enhance the channel control and strengthen the efficiency of channel development, the company set up subsidiaries in Fuzhou and Guangxi to promote local channel construction.
As of the end of the reporting period, the number of stores owned by the company was 2368, which increased by 392 from 1976 at the end of 2007.
In terms of product design and research and development, the company's product design focuses on the theme of "men's wear consultancy" and strengthens the links with excellent designers and workshops such as France, Korea and Hongkong. On the basis of strengthening the basic design, expand product lines and enrich each series of product styles.
During the reporting period, the company cooperated with French designers to develop the designer's brand "Septwolves". At the same time, we strengthened the research and development of accessories and children's clothing and women's clothing, and achieved a good market reaction.
In terms of supply chain management, during the reporting period, the company is working with ORACLE, an internationally renowned company, to upgrade the ERP system of the company and to integrate and sort out the existing system.
This project will help the company to integrate the supply chain, and it will greatly help the company to improve its market reaction and terminal control.
In the second half of 2008, the company is still committed to promoting sales revenue growth and expanding market share.
Around the "brand, channel, design and supply chain" to comprehensively promote the company's activities, with a view to breakthroughs in the following areas.
In the second half of 2008, the company will strengthen brand building and continue to carry out brand building activities in various ways.
The company will strengthen the evaluation of the effect of brand building in different ways, strengthen the input of effective brand building mode, constantly optimize the brand building mode, and strengthen the brand influence. On the basis of the existing "red wolf", "green Wolf", "children's wear" and "women's wear" series, a more casual "Blue Wolf" series will be launched. The designer's brand will also be officially sold in the second half of 2008.
The products of each series are different in terms of design, fabric, style and price, showing the product positioning of "men's dress consultant".
We should effectively promote the construction of sales channel upgrading projects, appropriately adjust the proportion of hire purchase shops under the premise of ensuring the effectiveness of the investment projects, strengthen the evaluation of the proposed stores, enhance the efficiency of the existing sales channels by promoting terminal display, and promote the development of sales channels.
We will continue to promote the upgrading of ERP system, further comb the process and procedures of supply chain, and promote the improvement of supply chain.
Through the implementation of the project, we can quickly and quickly understand the front-end and back end of the supply chain, grasp the corresponding information of product production, warehousing, logistics and sales, and strengthen the control of the production process and terminal conditions, so as to achieve product delivery and quality assurance, terminal price and image control, and reasonable arrangement of warehousing and logistics.
Continue to strengthen meticulous management, improve the efficiency of the background work and save costs.
The company began to cooperate with well-known management consulting companies at home and abroad to sort out various internal management processes and promote the construction of corporate culture.
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