Lu Tai: Hand In Hand With Dow In America
Yesterday, the world famous chemical company Dow and Lu Tai A jointly held the "cross boundary 2008 new product launch conference and the Dow Chemical Textile new material industrialization application base unveiling and launching ceremony" yesterday.
At the same time, at the press conference, Lu Tai launched five new products: super high free iron free fabric, Pearl Perle fabric, Kangni fabric, pure cotton suit and non iron fabric, and a new generation of shirt fabric series that is innovating together with Dow textile fiber division.
Dow's textile fiber division has been renowned all over the world for providing innovative products, services and solutions to customers in the textile industry.
As a leading textile enterprise in China, Lu Tai insists on both research and development and industrialization.
Dow and Lu Tau formally formed a strategic partnership in 2003, and the cooperation and interaction run through all links of R & D, production and sales.
The world's first elastic non iron shirt with no iron grade of 3.5 is developed by both sides. This fabric is used by many famous clothing brands.
In addition to cooperative research and development, the Dow textile fiber division and Lu Tai joined hands in recommending the fabrics developed jointly to the global sourcing channels, and achieved good sales results in the US, Europe and Japan.
In 2008, Dow textile fiber Division launched a new generation of elastic fibers. As one of the most important partners in Dow's world, Lu Tai also became a member of the first batch of new products in the world.
The new generation of shirt fabric series launched by both sides has inherited the excellent quality of Dow XLA fabric, which is comfortable, easy to handle, durable, and so on. It is also the latest breakthroughs in technology to meet consumers' more comfortable and fashionable consumption experience.
Zhu Han, Asia Pacific Sales Manager of Dow textile fiber division, said that Lu Tai is one of the world's most famous shirt fabric manufacturers and the first partner of Dow XLA after entering China.
With the deepening of cooperation, the two sides will work together to develop and sell more and better fabric quality to meet the growing demand of the market.
Liu Zibin, general manager of Lu Tai A, said that the long-term cooperation with Dow textile fiber division has expanded the vision and scope of Lu Tai's R & D and marketing, and has made joint efforts to promote the R & D and industrialization of new textile products.
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