Little Woman Monopolizes Men'S Clothing For Two Years.
In Humen, Guangdong, many bosses start from migrant workers, and their entrepreneurial stories are worth learning from.
From now on, we will sort out the story of Humen boss's entrepreneurship, aiming at inspiring people who are still in business and preparing to start their own businesses.
Today I want to talk about a Harbin girl's pioneering story in Humen.
Name: Han Tong
Age: 25 years old
Native place: Harbin
Clothing brand: Hongkong Dunhill (International) Garments Co., Ltd.
Wholesale address: No. 56, four floor, the Yellow River fashion city, Humen.
Entrepreneurial story
What can a woman have when she is 25 years old? Wearing a dignified and decent suit and a confident Han Tong, she realized that the 25 year old woman had made a good answer to her life: a successful career, a happy family, and a lovely son. A small woman in Humen, the town of women's clothing, did not choose to be the best dressed woman, and became the boss of two men's clothing stores.
Working girls dream of being boss
In 2000, Han Tong arrived in Humen, Dongguan. Her first job in Humen had nothing to do with clothes. She worked as a warehouse keeper in a factory. Despite her modest salary, the feminine nature of beauty makes her always unable to control her legs. When she wandered to the fashion city of Fu Min, she saw the salesgirls in the fashion city wearing fashionable avant-garde, delicate makeup and elegant temperament. She is very eager to work on the assembly line. Just in time, she saw a revelation of recruitment in Fu Min fashion city. Without a word, she ran to the interview immediately. Though she could not speak vernacular, she got the job successfully with better appearance.
Just entering the clothing industry, her idea is very simple. As long as she can get rich jobs and get enough support, it is good enough. Because in the rich people, the competition between salesmen is very large. She was not able to speak vernacular, she was also pushed out by some salesmen, which made Han Tong feel very stressed. But she did not want to give up, because she had heard such a sentence: "the working girl who can come out of the success of the rich can become a boss in the future." With this dream, she clenched her teeth and picked up the heaviest and most exhausting work and tried to integrate herself into the environment.
Longing for a women's wear shop
In this way, three years later, Han Tong saved 20 thousand yuan from his work for several years and accumulated rich experience. Rented a more than 10 square shop in the fashion city of the Yellow River, started a women's clothing business and owned the first clothing store in life. Although it happened to be SARS in 2003, she worked very hard. She opened shop at 8 in the morning and closed at 7 in the evening. Her business gradually stabilized. Although she didn't earn much, she began to make profits.
In fact, Han Tong did not think that he would change to do men's clothing before, because she knew nothing about men's clothes. But by chance, a man's shop owner has to pfer his shop because he has something to do. With an impulse, Han Tong spent about 70 thousand yuan. I didn't think too much about the disc, but I found it very difficult to do it in practice. So the first year for men's clothing did not make much money.
At that time, Han Tong knew her husband, and her husband was also doing the business of men's clothing. He gave Han Tong many suggestions, which gradually made Han Tong's men's clothing shop lose profits. More importantly, Han Tong is a very bitter person, because she cherished her men's clothing store very much, so she put all her efforts into it. Come first and last one every day. Even during pregnancy, Han Tong did not give himself a day off. He always had a big stomach to go to the store. The day before the birth, it was at the end of the year, and it was also the busiest time for business. Han Tong could only go out to help.
At that time, she secretly discussed with her children: "children, you do not come out today, to earn more money for the mother one day."
The child seemed to understand his mother's words, and was very co-operative not born on that day, but chose to be born the next day.
Though today's career has been successful, Han Tong still remembers the hardships of those years.
Any woman is eager to have a women's wear shop, but Han Tong prefers to do business in men's clothing. Because the competition of men's clothing is not fierce, and the style is not as fast as that of women's clothing. As long as the goods are fixed every season, it's much easier.
Entrepreneurial experience
Don't set your business high in the first place. Take your time.
For example, opening a small commodity store first, the store will find the right place, and the items that enter are in line with the market taste. Making money naturally is not difficult.
Of course, the premise is that you have a good eye.
Although it is a small cost investment, we must establish a sense of investment risk.
For example, do not think that a small shop does not invest much. It may be enough to set up a small shop for fifty thousand yuan.
Of course, small shops will also have large income, depending on the organic composition of the capital, depending on the profit margin, not just the scale.
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