Yangtze River Delta Online Clothing Store Business License
This is not an ordinary business license.
Recently, Xu Donghai, a village official of Liyan village in Haining, Zhejiang, went to the local industrial and commercial office to apply for an online business license for his online shop, the handheld clothing network purchase and sale service station. After paying a total of less than 100 yuan registration fee and management fee, he obtained a traditional text license and a set of electronic business license installer software. "Every customer who visits the" hand in hand "shop can see the business license as soon as he clicks the bottom button, and all registered information is in a glance. Xu Donghai said.
Online trading has been developing rapidly in recent years. According to the statistics of Taobao, the largest online shopping platform in China, there are 62 million pieces of merchandise sold online. The website's turnover in China's retail market in 2007 exceeded 43 billion 310 million yuan, surpassing many famous hypermarkets. But in the virtual world of the Internet, once consumers buy fake and shoddy products, it is very difficult to safeguard their legitimate rights and interests. In order to let consumers have "complaints", Beijing has officially promulgated the opinions on strengthening supervision and management of e-commerce market order. It clearly stipulates that from August 1st onwards, units and individuals engaging in business activities in the Beijing area should obtain business licenses according to law. The intention is to make virtual shops "materialized". Although there are no similar documents published in the Yangtze River Delta region, the need for "licensed operation" has become the focus of many online store operators.
Active application
In fact, Xu Donghai, who also runs a small shop in real life, has hardly ever had access to computers before. "My small shop in the village has a very limited scope of operation. If you open a shop on the Internet, you can attract more customers." Xu Donghai explains why he moved the store to the Internet. Because he knows nothing about online business, he is not sure whether such a shop needs to handle his business license. He takes the initiative to consult with the local industry and Commerce Institute. The reply of the business sector can be handled, but there is no mandatory requirement. But Xu Donghai decided to apply for a business license for his online store.
"Before Zhejiang Province, some online stores have applied for business licenses. But most of these are to meet the requirements of customers and facilitate the issuance of tax invoices. It is rare to apply for a license at the beginning of the shop, but in Haining it is the first one. Xu Weiming, deputy director of Haining industrial and commercial bureau, told reporters this. Xu Weiming said that the main reason for the punishment was that a real store owned by the "ask" operator had no business in the business, Xu Weiming said.
"The reason why I take the initiative to apply for a license is mainly due to the fierce competition in online shops. Having a business license means registering in the business sector. It not only improves credibility, but also forces itself to do well in small shops. Xu Donghai told reporters. Due to the lack of computer technology, his website is still in the "decoration", and has not yet opened the door.
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