Olympic Games Boost Fashion Brand Fashion
The holding of the Beijing Olympic Games has promoted the fashion trend of sporting goods, and all sporting goods businesses hope to achieve this leap in this golden opportunity.
Therefore, the design of sporting goods is all new and innovative. It will make full use of the hottest Chinese elements and sports elements and bring the fashion of the products to the extreme.
The fashion war of sporting goods has got the effect, and the Olympic Games will release many people's desire for consumption.
At the Adidas store in Wangfujing, Beijing, the Chinese delegation's award dress became the best-selling product of the Beijing Olympic Games.
In the store, the shopping guide said that the dress used the red and yellow color of the Chinese people to set off the festivity and nobility, and used the pattern like the flame to make the whole dress look fashionable, dynamic and very visual impact.
It is reported that many people are watching Chinese sports athletes wearing such dazzling clothes on the podium, unable to restrain their impulse to come to buy.
Similarly, I saw in a Nike store that its product is also the main color of this year's most popular Chinese red, and the use of Chinese elements is everywhere.
Among them, a hidden T-shirt with various patterns behind it is very popular because many Chinese athletes on the Olympic Games are wearing such a dress.
According to the introduction of the salesmen in the store, this garment integrates the traditional Chinese crafts such as embroidery and printing, and realizes the combination of tradition and modernity.
Other sporting goods businesses are also reluctant to put their fashion elements into their own designs.
The sporting war of sporting goods businesses has brought sports and fashion to the extreme and sporting goods have shown unprecedented fashion.
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