Dealers, Looking For Future Pillars
The success rate of new products is getting lower and lower, but there are more and more new products coming into the market every year. Will our dealers "spend more and more eyes" in the face of the vast quantities of new products?
Will it be lost in the trap of new products?
The chance of new product promotion can be nearly zero, especially in the liquor industry. There is no one, two years, or even three or five years of suffering.
This is also the reason why the liquor brands that are threatening to appear on the market in the past two years have disappeared.
And those who really stick to the brand can continue to make great efforts to do the market. After that hard time, they have basically taken a firm foothold and become a new force in the industry.
With the resurgence of dealers' right to speak in the domestic market, many new dealers' attitudes towards new products have also undergone a fundamental reversal. What kind of attitude should those small dealers who live in one side choose when they choose new products?
Clear your position first.
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