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Annual Output Of 120 Million Trousers Haicheng Into Northeast Inner Trade "Trousers Factory"

2008/9/23 13:53:00 35

Trousers Northeast Trousers Factory In Haicheng

The annual output of 120 million pairs of trousers "northward, southward and westward" has promoted nearly 300 thousand jobs.

Haicheng becomes the "trousers factory" of Northeast Inner trade.

Entering the September, the autumn and winter clothing sales in Haicheng's West willow clothing market also raised a climax, among which trousers were the most popular.

"Now it is the season for the north to wear skirts and shorts to wear trousers, and it is also the busiest period for the more than 500 trousers factories in the whole city."

Hou Yaodong, chairman of the trade union committee of the West willow Market Management Committee, said: "the shop in front of the factory and the trousers industry to promote the market" is a major feature of Haicheng. In recent years, the annual output of trousers in the city has reached more than 120 million, and has driven nearly 300 thousand people in the local and surrounding areas to obtain employment. It has constituted the "northward, southward, westward" and small-scale export trend, and has always maintained the position of the largest domestic trade "trousers factory" in Northeast China, and flies with Dalian's foreign trade "trousers factory".

"Trousers factory" leading industrial cluster

Around the flourishing market of the West willow, there is an industrial cluster dominated by textile, printing and dyeing, washing and clothing processing.

The 1100 enterprises are located in 10 towns, such as West Liu, Gan Wang, tiger Zhuang, Nan Tai, and nearly half of them are trousers factories.

Wu Baoqi, general manager of Anshan Baofeng clothing company, said that he sold cloth at the market in the West Liu market 14 years ago. After having savings, he bought 6 semi-automatic sewing machines and started a family pants factory. With the advantage of market sales, the annual output of his trousers increased from 300 thousand to 550 thousand at present, and he also provided more than 180 jobs for the society.

He sells 250 thousand pairs of trousers in the two stalls of the West willow clothing market, supplying 250 thousand pairs of trousers and 300 thousand pairs of trousers in Shenyang five love market, and the turnover is 20 million yuan in 2007.

According to reports, the city's largest trousers factory has an annual output of up to 3 million, and its products have shifted from domestic trade to some exports.

The trousers industry in Haicheng was inspired by the spring breeze of reform and opening up.

West Ryu Jin's trousers have been closely linked with the West Liu clothing market.

At that time, a household's "trousers workshop" was initially chaotic, but 10 years later, the "trousers factory" reached 200 households. This period was also the period when West Ryu Jin developed from "trousers workshop" to "trousers factory", and it was the time when the market of Sai Liu crossed from "county market" to "regional market".

Trousers factories and trousers Market are accompanied by each other and promote each other.

Most of the merchants in the market are trousers producers, and the trousers industry has gradually enlarged the market of the West willow clothing. The products are gradually coming out of Haicheng and out of Liaoning, thus radiating the three northeastern provinces and Inner Mongolia, which in turn stimulated the production of trousers.

The profound changes of Xi Liu trousers began in 2002, changing from pure chemical pants to fiber, cotton casual pants and jeans.

At present, the cotton washing products in the trousers have exceeded 40%, and men and women have trousers.

In addition to continuing to radiate the three northeastern provinces and Inner Mongolia, the products also went south into Shijiazhuang and Zhengzhou, and westward broke into Lanzhou, Xi'an and Urumqi markets.

Around the half of the market, the fabric, small commodities, and sales of textiles formed around the production and sale of trousers.

"Brand Liu Liu" shows higher taste.

Since 2002, the trousers industry has speeded up the market growth of the West willow market, and has launched 90 industrial projects, of which 17 are over ten million yuan, and the total investment in fixed assets has reached 2 billion 80 million yuan.

While continuously investing in strengthening the construction of service environment, the market management committee found out that the products of local trousers factories are "difficult to enter famous stores and have small export scale". There are obviously "brand and brand shortage" problems which are obviously weaker than those in the southern and Dalian markets.

The policies promulgated by the town include: the western Ryu Jin government, the market management committee and the industrial and commercial departments have to coordinate with the relevant departments to declare the application of the national famous brand; the government takes 15% of the declared cost; the successful government of the declaration of the province's brand name, the 30% of the declaration cost; 50% of the registration fee for the successful registration of the new registered trademark; the real estate brand developed by the local enterprises, independent production, and the brand name of the newly established Anshan brand; the town government awards 2000 yuan; the market management committee awards 1000 yuan; the provincial famous brand product or famous trademark is awarded 10 thousand yuan; the award of a national famous brand product or a well-known trademark is awarded 50 thousand yuan.

This series of incentive policies make the Western willow market newly added real estate brand and more than 400 foreign port brand products each year. More than ten large enterprises, represented by Hongtai, repen and ROC, have also passed the ISO9001 international quality management system certification, and more than 20 real estate brands have won the title of famous brand products in provinces and cities, showing the sustainable development trend of the change of Haicheng trousers industry from "general production sales type" to "design brand production and marketing type".

In 2007, the utilization rate of the market in Xi Liu market reached 75%, an increase of 8% over 2002, and the freight volume reached 400 thousand tons, an increase of 33% over 2002.

West Ryu Jin leader said that in the future, we should continue to work hard in building brand Sai Liu, Ping Xi Liu, charismatic willow, eco Xi Liu and harmonious Xi Liu.

By the end of the year, the turnover of the market will reach 24 billion yuan, up 4.7% over the same period last year.