Fujian PEAK: China'S Famous Brand "Space Program"
Shenzhou six is soaring, and the whole country is jubilant.
Feijun, Nie Haisheng, is a historic event that fully demonstrates Chinese self-confidence and scientific and technological progress. It attracts the eyes of the whole country and the whole world. This high level and rare event is also an excellent opportunity for enterprises to make full use of and carry out brand publicity.
Fujian PEAK group, which has just won the title of "China's famous brand products" in 2005, has launched a new development goal with Shenzhou VI, and has injected new vitality into its own development and quality leap through the space program.
China's aerospace partners
In September 24, 2005, the Jiuquan satellite launch center in Western China.
Because Shenzhou six spacecraft is getting closer and closer, it is becoming the focus of world attention.
At this time, Xu Zhihua, deputy general manager of PEAK equipment group, PEAK group, came here with important mission.
The purpose of his trip to Jiuquan is to send all the PEAK people's blessing to Shenzhou 6, and to bring the honor of "China's space partnership" to PEAK in Fujian, Quanzhou.
"We hope that through selecting excellent partners to jointly promote the vigorous development of China's space industry, we hope that well-known enterprises will take off in the economic field through cooperation with China's space industry". The responsible person of "China aerospace cooperation partners" authorized agency, in an interview with relevant media reporters, said that Shenzhou series is a milestone for the nation, and for enterprises, it is more like "Dongfeng", pushing it to launch the "space program" in another field.
The relevant agencies are very cautious about the selection of "China's aerospace partners". They not only require the selected enterprises to take the lead in the industry, but also must have advanced technology and products with excellent quality.
And PEAK group can finally break through the tight encirclement, and the achievement of "space complex" is derived from its enterprises, products and ideas.
Building a new generation of PEAK with aerospace quality
As a famous sporting goods manufacturer, Fujian PEAK group has won the title of national inspection free products, well-known trademarks and famous brand products in China for over ten years. PEAK has been standing in the ranks of top sports brands in China for many years with professional brand and high quality product image.
According to Xu Jingnan, chairman of the group company, PEAK will make a detailed development plan in the future to strengthen technological innovation in sports shoes, sportswear and other fields, attract more technology and professionals with its own advantages, and create a new generation of PEAK with space quality.
China's space spirit is a valuable asset for the great rejuvenation of the Chinese nation and a driving force for realizing the dream of all Chinese people.
The spirit of Shenzhou has always encouraged us. China's strong need for more people's concern and efforts, we should not only in the field of space, but also in the economic field in the forefront of the world, to achieve the great rejuvenation of the Chinese nation.
As Xu Zhihua said, "a strong China is the mission of every Chinese descendant. When you wear PEAK shoes, you will not only set foot on the court, but also ignite our hope of rejuvenating China."
The launching of Shenwu and Shenzhou VI manned spacecraft is a major event of the nation. As a member of the society, PEAK has made a great contribution to the space industry. This is the entrepreneurial concept we have always adhered to.
We draw strength from the space spirit, develop towards the direction of the first-class enterprises in the industry, and create a real PEAK national brand.
"Stronger China, unlimited possibilities"
It is understood that during the Shenwu launch, Mengniu and other enterprises have become partners in China's space industry. They provide support for Shenzhou five launch in different ways.
The marriage of China's aerospace industry is also a far sighted policy decision.
An industry analysis said that this shows that enterprises are actively undertaking their obligations and social responsibilities, while enhancing their reputation, the influence of corporate philosophy will go deep into the society and play a role in guiding the educational society.
"What we show to people is a dream. Just like China's space industry, only if the country is strong, can enterprises have a broader development space.
Our customers no matter what occupation, PEAK assembly can make you in a competitive society, bravely challenge the limit, always face the future with the spirit of "stronger China's infinite possibilities", and we can also achieve the greatest degree of self realization in our own space.
Xu Zhihua explained the connotation of "stronger China, unlimited possibilities".
On the occasion of the successful launch of the Shenzhou VI and the successful return of the "Shenzhou VI", people are feeling the call of PEAK for "stronger China, unlimited possibilities".
This is also the belief of PEAK group in aerospace industry and future China.
Fujian PEAK group has become the "partner of China's space industry". PEAK has officially become the astronaut sports equipment, making this national enterprise go to a new height.
Here, we see the new hope of Chinese enterprises such as PEAK, because they have a higher and further development vision.
Background link
10 years ago, the China Aerospace foundation, composed of 3 units of the General Armament Department of the Chinese people's Liberation Army, China Aerospace Science and engineering group and China Aerospace Science and technology group, has now become the partner of China's aerospace industry with 8 enterprises. This is the highest level of cooperation in China's space industry.
These 8 enterprises are: Guangdong Kelong, Shenzhen Fiyta, Mengniu Dairy, Nong Shan spring, Sinopec the Great Wall lubricating oil, Hongkong Chai clothing, PEAK group and Guangdong Feng al aluminum industry.
In addition, Fujian Jinjiang Fuyuan Food Co., Ltd., Fujian yak Food Co., Ltd., great impression group, China life-insurance company, Yunnan Puer tea company and other enterprises have been linked to aerospace.
According to the head of the China Aerospace foundation, more than 10 companies have signed the sponsorship of the Shenzhou VI project.
Through the authorization of the space foundation, enterprises are divided into voluntary contributions and paid sponsorship.
Among them, paid sponsorship is called "naming", and it can be divided into 3 levels: "China aerospace business partners", "sponsors" and products becoming special or selective for astronauts.
Up to now, the Great Wall lubricants, Kelon Group and PEAK sports shoes have become the highest level namers of the "China aerospace cooperation partners".
Other companies that did not become sponsors also took the "Shenzhou VI" in other ways.
At the end of May, Haier donated the space frequency refrigerator to the astronauts of the Chinese people's Liberation Army, while Konka donated a number of state-of-the-art audio-visual high-tech products to the Chinese astronaut center, including high-definition digital LCD TV and plasma TV.
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