We Have To Look At The Three Major Crises Of Personal Websites.
I had to look at the three major crises of my personal website. I read the video of Mr. Yu Shiwei's successful manager course in the era of Guanghua during the previous period. After reading it, it was very profound. Of course, this is not a topic for discussion, because you may be very interested in management science.
There are many contents of IBM in the course of Yu teachers. Among them, the three most impressive ones are about IBM's crisis. Here is a generalization and induction. Actually, we do websites and do business very much the same. Let's take a look at the three major crises of our personal websites.
In the previous period, I looked at the video of Mr. Yu Shiwei's successful manager course in the era of Guanghua. After reading it, it was very deep and profound. Of course, this is not a topic for discussion, because you may be very interested in management science.
There are many contents of IBM in the course of Yu teachers. Among them, the three most impressive ones are about IBM's crisis. Here is a generalization and induction. Actually, we do websites and do business very much the same. Let's take a look at the three major crises of our personal websites.
First of all, it is necessary to introduce myself. I work in the Information Department of a state-owned enterprise for a long time, and I have been engaged in information management for a long time. I have three years experience in website construction. Of course, compared with you, it is a thousand miles away.
Today, I dare to post such a post. Actually, I think a lot of webmasters should feel the same way. So you might as well sit down and discuss how you solve these crises.
The three big crisis of IBM comes from a Book: IBM, the giant of anxiety, which is interesting in the last chapter of this book.
These three crises are: 1, directors are always meeting; 2, they are slow to respond to crises; 3, they forget who they are.
So let's take a look at the three major crises of our personal website. I am a little bit perturbed. Can I talk about making a crisis?
The stationmaster is always very busy.
Since the establishment of our website, we have been busy as owners all day long.
There are several sections to be updated today. The program needs to be patched up.
It seems like a lot of things to do all day, and how busy they are, and most of the personal websites are basically stationed by one person.
In fact, our energy is really limited. This society is changing too fast with the market. Yesterday, we were talking about B2B. Today we are talking about search engines.
So, the webmaster is not a comfortable job. After many years of work, many webmasters are not clear about what they have gained. We are working under great pressure every day, but we always feel disappointed.
You must think about this question sometimes, so how do you face it?
I see a lot of people out there who are irrigating every day. I don't know if you guys are really idle, or do you deliberately avoid it?
In fact, you know, no one can do anything.
Therefore, we must learn to let go and learn to choose, because you can't get everything done.
We often say that people have joys and sorrows, there are ups and downs in the month. In fact, there are priorities.
Learning to do things is actually the most important thing is to learn to choose, what kind of things need to be done, what kind of tables do not need to do, we must develop a "degree".
Let's see how management solves it.
1, the square method of efficiency and efficiency.
We often hear that someone is doing things very efficiently. He runs east and West, sweating like a fish. When he listens to the phone, he writes plans. This kind of person is really efficient in doing things.
But I heard that he had no effect in doing things. He ran East and West. He fell down. He heard the phone and wrote the plan. The phone didn't say that the plan was not written. This is called no effect.
Today, our society is an effective society, and the word efficiency is out of date.
Jiang Jingguo said three famous sentences in Taiwan: don't write papers with no effect; don't open meetings without effect; do not plan with no effect.
So, look at the Americans, the Germans, the Japanese, they do things, not only pay attention to efficiency, but also very pay attention to the effect, so they are very influential in the world.
If you look at India, Brazil and Mexico again, things are slow and ineffective.
So, we must seriously consider this problem when we do websites today. You can draw a table from the four sides of the daily work, like the following:
It is very important.
Effective, effective, effective, inefficient.
It is very important.
A kind of
Efficiency doesn't work. It doesn't work. It's inefficient.
It is very important.
Fill in the list of things you want to do every day, start from the first, and start with the first one. I remind you that, although there are fourth, I suggest that you never do those fourth things. Why, it is not effective and inefficient.
You have to think of the first, second, third item. If you can't imagine, maybe you have a personality problem, you need to see a psychiatrist.
The so-called effect refers to achieving the desired goal, and the so-called efficiency is the completion time of unit time.
We have a lot of things every day. You must learn to prioritize things that are effective and effective, because such things can have a great impact on you.
If you finish first, second things every day, the two items are not important, so you can play cards, Cara OK.
Why, because there is no effect, it is actually called white.
Playing football on the court is always asking only a few goals. People will not mind how hard you play.
Because only loses or wins on the court, you can score, you are effective, so you kicked the full field running, sweat, I heard that I broke the bone, but a ball did not enter, you are not effective, is it lost, it is not so.
Today, if you are a website, if you can't work effectively, then your website will not be good.
2. Important and urgent tetragonal lattice method
The so-called "important" means that the impact is far-reaching. The so-called emergency needs to be dealt with immediately.
People do things all their lives, often meeting that very important, such as the college entrance examination volunteer (of course I was at that time, for example, now the university enrollment expansion, may volunteer no matter), will often encounter very urgent, such as the family into Thieves (of course, the analogy).
Then you should face it. We do websites. Every day, there must be important and urgent points, such as hacking and advertising. How can you make trade-offs?
It is very important.
It's important. It's urgent. It's important. It's not urgent.
It is very important.
A kind of
It's urgent. It's not important. It's not important. It's not urgent.
It is very important.
Similarly, you can still fill in this way. From one to four, the same thing, you finish first, second items every day, because third items and fourth items, in fact, do or not do, it has little effect, because it is not important, for example, when you take a shower today, you suddenly like a TV broadcast you like, this kind of thing is called urgent but not important, because washing or watching is not far-reaching.
But I also remind you that if you don't do well in the first place, you may regret your whole life.
Everyone knows about the cover of Microsoft. When he was young, he asked IBM to say that my software could cooperate with your hardware. As a result, the president of IBM didn't think much of it because he had a lot of people like that, so he didn't deal with it.
Later, he went back to set up Microsoft, and Windows played all over the world.
You see, if the president of IBM made the right decision on that day and left the cover, that would bring a lot of profits to IBM, so learning to do important and urgent things is the beginning of your success.
Well, in spite of many things, do you think you will be more busy than Yang Yuanqing, Chen Tianqiao and Ma Huateng? I think it is unlikely that they are all the heads of the Chinese IT circles. The daily meetings and social activities are probably not for you to imagine, but people often have time to play Gore and show their faces to wealth.
So, to do things effectively and efficiently, to do the most important and urgent things is actually an experience and skill for successful people. To achieve this, it is not easy. It is summing up and exercising in long-term work. If you start to train yourself and review yourself now, you can rest assured that your website will be as famous as YAHOO and Google one day, because in the IT world, many so-called impossible things have become reality.
Two. Slow response to users.
When our website just got up, we really care about the users. We are always willing to listen to their opinions on the website, no matter good or bad, suggestions or complaints, we are all actively improving.
But when we get up gradually, the traffic of the website increases day by day. We slowly find that the voice of users is getting smaller and smaller. They seem to be getting farther and farther away from us. What is the problem?
As mentioned in the above chapter, we have a lot of business and we have limited energy, so we slowly focus on increasing content and traffic and advertising revenue.
How can we even face those people who are insatiable and seemingly insatiable?
In fact, we all know that today's website is done by users. They do not support you. You will never play.
But the bigger you do, the larger your audience. The larger your audience, the more users you have. No one in the world is the same. So you can't open a lock with a key. When we just get up, the users are single. They may be your friends and friends of your friends. Then, they may have no purpose to support you. The problems they may respond to may be the same or same as those of your development, which will urge you to improve.
When we grow big, when we get up, our users are diverse, everyone has different views and views, you can't satisfy everyone, so you start to learn to avoid or shift the focus, slowly, you forget the existence of users.
Advertising is flying. Is there a software download or an advertising gallery? There are still a lot of downloads, and there are many downloads, and the result is not a valid one, because there are no effective ones, because they are all stealing chains or collecting, full of user messages are being sworn in, and there are some downloading stations that simply move the sky to their homes. Are you doing websites or mirroring the sky? In fact, these webmasters, they probably forget users all the time. Excellent websites are considering how to further optimize their human-machine interface and create convenience for users. You can go to see google.com, several of them are bigger than google.com, but there are fewer advertisements than google.com, but there are several advertisements less than google.com. We may see a lot of downloading stations, which are too small to be found.
So he is willing to spend a lot of money to improve his interface and use, so that users can be more convenient.
Because google.com, like some of our webmasters, knows better about being a good person.
So people are bigger today.
McDonald's and KFC, if you have the intention to observe, you will find their store is not far away, McDonald's see, KFC also saw, KFC phase, McDonald's will also fight hard.
As a result, we often see McDonald's and KFC competing desperately for users, because they all know who will win if they enter the door.
No matter what the so-called price war is, the VIP service is also good at grabbing customers, because every profit comes from customers. If you can't create value for customers, customers will have to leave you.
So, our webmaster should learn and stick from the first day of the station, that is, to keep the customers. Every one of them is a real treasure of the website. If you keep him, you will win.
Like those websites that are desperately advertising, you cheat one today and cheat one tomorrow.
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