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    Yancheng City Shoe Machine Association Promotes The Development Of Shoe Machine Industry

    2008/4/12 0:00:00 50

    In recent years, the Yancheng City shoe machine Association has taken the responsibility of promoting the healthy development of shoemaking industry.

    We should strengthen mutual communication with the industry, implement trade self-discipline, implement resource sharing, gather strength, and jointly maintain market order.



    In 2005, the government of Yancheng City, salt and Dagang Town jointly established the Yancheng City shoe machine chamber of Commerce.

    The first leading body was elected by the general assembly. Chen Yuqun, the party secretary of the town, served as honorary chairman. Xu Tiangui, chairman of Yancheng Hongye Machinery Co., Ltd. was elected president. 30 enterprises were elected as the first member enterprises.

    The establishment of Yancheng City shoe machine Association marks the arrival of a new round of entrepreneurial development in Yancheng shoe making industry.

    Most of the regional clusters of manufacturing enterprises, with the highest level of high-tech products and the most favorable export earning situation, have accelerated the process of building the "hometown of Chinese shoe-making machines".

    At the founding meeting of Yancheng shoe machine Association, the shoe manufacturers association of Wenzhou, Taizhou, Fujian, Guangdong, Nanjing University of Aeronautics & Astronautics and Jiangsu Light Industry Machinery Association sent a congratulatory telegram to the chamber of Commerce of Yancheng shoe machine. At the same time, the Yancheng shoe machine Association hired 10 experts from the Jiangsu, the China flying leap Group, the fortune bird group, the Wenzhou shoe machine Association, the Provincial Light Industry Association, the provincial zhe Tian company, the provincial, municipal and district science and technology departments as the annual consultant, and to provide advice for the development of the shoe machine Association.



    The establishment of a shoe machine meets the demand for the development of a big and strong shoemaking industry cluster.

    In July 14th this year, the Suzhou science and Technology University, the Yancheng City development and Reform Commission and the people's Government of the salt Dou District jointly held the appraisal meeting of the development of China's shoe machine city.

    Experts from Nanjing University of Aeronautics & Astronautics, Nanjing machine tool plant, Jiangsu machinery research and Design Institute, Jiangsu Light Industry Machinery Association, Yancheng City Machinery Research Institute, Yancheng City Mechanical Engineering Society and other units inspected the industrial cluster of Dagang shoe machine enterprise, and discussed and evaluated the development plan of Dagang shoe machine industrial cluster.

    In the early August, the manufacturing industry of Dagang shoe machine was listed as the ten key industrial cluster in the city by the municipal government.

    This industry cluster effect makes the shoe machine manufacturing industry in Dagang Town possess 1/3 market share in the whole country, and it is also one of the three largest shoe machine production bases in the country.



    It is a dream of several generations to make bigger and stronger shoes. The shoe machine can be regarded as a traditional industry in Dagang Town, or a pillar industry, which plays an important role in the whole town's economic development. But in the vigorous development process, the Dagang people clearly saw that some negative factors such as the low threshold of the industry, the lack of proper guidance, and the mutual reduction of price, are affecting the healthy development of the industry.

    Two years ago, under the guidance of the government, the "Yancheng City shoe machine chamber of Commerce" was set up to strengthen mutual communication with the industry, implement trade self-discipline, implement resource sharing, gather strength, and jointly maintain market order, thereby promoting the overall development of the industry.

    At present, the operation of the chamber of Commerce has already started, and the shoe maker chamber of Commerce has better assumed the responsibility of promoting the healthy development of the shoe machine industry.

    Wei Jinquan, general manager of Huasen United Shoe Machinery Co, said, "in the past, we all produced a single cutting machine to kill each other. Now that there is a coordination between the shoe manufacturers association, we begin to focus on the development of new high-tech products, and work together to achieve a win-win situation."

    The key enterprises of Hongye machinery, golden peak stone machinery and petroleum tools were over million yuan last year, and gradually became the "leading enterprises" of the machinery manufacturing industry in the town.



    Once the shoe machine chamber of Commerce was established, it first cut down the "three axes": first, the strategy of "blue ocean" and "green sea" were implemented in an all-round way, pferring the enterprises from simple price competition to innovation and service competition.

    Dagang people feel that price war can not be regarded as the main means for an enterprise to survive and develop. The main reason for an enterprise to become bigger and stronger is to rely on the quality of its own products and the influence of its brand.

    Therefore, the Dagang people not only focus on the development of the high-end market, but also do some more effective discussions on Further Strengthening the function of after-sales service, and strive to achieve a significant change from customer satisfaction to customer willingness.

    The two is to take Hong Ye company as the standard drawing unit of the composite machine industry standard as an opportunity to set up a new image of the industry leader.

    After nine years of operation, the brand of Dagang Hongye composite machine has gained popularity in the industry, further improving the gold content of Hongye brand, making this brand better serve the industry, and constantly enhancing the brand's influence and radiation force in the service process, setting up the image of the industry leader, and becoming an important propaganda means for the shoe maker's chamber of Commerce.

    The three is to create brand-name products in Jiangsu Province as the driving force, with investment as a breakthrough, to further expand the coverage of shoe machine products market.



    Take technological innovation as a means to speed up the upgrading of products, and focus on technological innovation as a booster for making shoes industry.

    With the strengthening of guided services as the guarantee, efforts should be made to create a loose environment for the development of shoe-making machines, help enterprises clarify their thinking and coordinate existing problems, integrate pportation, information, services and other resources, set up logistics centers, actively provide loans for SMEs to apply for loans, and effectively solve the problem of loans to enterprises. On the basis of doing a good job in the environment, we should advocate the spirit of cooperation and teamwork so that the operators of Dagang shoe makers can truly pform from one person to another.

    Further consolidate the foundation of enterprise management, and create a brilliant page for the establishment of China shoe machine city.



    At present, the total number of Dagang shoe making machinery enterprises has reached 120, and owns more than 5200 sets of various production equipment, such as cars, planing, boring, milling and milling, and has the ability to produce 1 million sets of shoes making machinery annually.

    The town passes through apprenticeship and professional training.

    It has a large number of skilled workers in the shoe making machinery industry. It has more than 500 salesmen abroad and more than 3000 other sales personnel. It has a municipal engineering and technology research center, more than 20 factory research institutes, and 150 professional research and development personnel.

    Every year, the town maintains a good development trend of more than 20 new shoe making machinery enterprises. This "grape string effect" makes Dagang a development base for shoemaking enterprises, and the rising "China shoe machine city" has further enlarged the shoe machine industry effect.

    Italy, the United States, Czech, Taiwan, Wenzhou and other places merchants gathered in the great gang, and also played a role in attracting a batch of new "grape string effect". The flourishing development of shoemaking industry led to the revitalization of the economy of Dagang.

    Last year, the GDP reached 1 billion 100 million yuan, an increase of 10.9%. The total fiscal revenue was 37 million 940 thousand yuan, an increase of 21.4%. This year, the total fiscal revenue will reach 48 million yuan, up 53.4% over the same period last year.

    Dagang shoe machine industry chain is constantly extending thickening.

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