"Fuwa Hot" Drives Sewing Equipment Enterprises To Share Olympic Business Opportunities
The birth of the 2008 Beijing Olympic Games mascot, "Fuwa", has further narrowed the distance between the Beijing Olympic Games and the lives of the people. This is followed by the tremendous business opportunities of the Olympic economy triggered by "Fuwa fever".
However, due to the large amount of production tasks, strict requirements, complex technology and tight construction schedule, it is far from enough for production enterprises to meet the needs of mass production.
So the enterprise thought of producing high efficiency and convenient laser processing equipment to produce "Fuwa".
In the face of such opportunities, it is worth our attention that sewing equipment enterprises, especially laser processing equipment manufacturers, how to divide the cake of the Olympic economy.
On the third day of the 2008 Beijing Olympic mascot, "Fuwa", a leader of a toy factory in Shanghai who had won the "Fuwa" production authorization came to Wuhan Jinyun laser equipment Co., Ltd., seeking help from Jinyun company.
Although the toy factory has obtained the authorization of production, they encountered some technical problems in the subsequent mass production process.
Because the production process of cloth toys is rather complex, the traditional way of production is not only embroidered with embroidery machines, but also by manual cutting such as tailoring, sewing, assembling, filling, shaping, packaging, etc., but in some key parts, especially in the combination of eye and nose parts of Fuwa, it is very difficult to maintain consistency of products through manual operation, and the lack of strength will result in unqualified quality.
Because of the large volume and heavy workload, the production of "Fuwa" cloth pile toys is inefficient if they continue to be produced by traditional methods.
So they thought of using laser cutting to finish the production of "Fuwa" cloth pile toys, so as to ensure the consistency of product materials.
The toy factory heard that the laser cutting machine of Jinyun company had a good reputation in toy making, and then came to Jinyun company with the psychology of trying.
The gold company recommended a laser cutting machine for embroidery.
The laser cutting function of the embroidery machine performs automatic parting through the imaging device installed beside the laser head. Without scanning the outline figure of the target pattern, it can automatically find out the corresponding characteristics of the pattern, automatically locate and cut, and set up the hook and sleeve cutting of the plate pattern directly through the camera, thus greatly improving the accuracy and efficiency of the graphic cutting.
Cutting the material of Fuwa with embroidered laser cutting machine is not only fast in cutting speed, but also easy to operate and uniform in size and size, which facilitates the work of the latter process.
The customer was very satisfied with the "Fuwa" sample design, and bought 10 equipment at once, and put it into mass production of "Fuwa" immediately.
Some experts estimate that the 6 categories and nearly 300 kinds of licensed products, including cloth toys, clothing and accessories, and commemorative badges, will cause huge business opportunities of over 2 billion 500 million RMB.
Facing the market opportunities arising from the Olympic mascot, "Fuwa hot", many toy manufacturers are deterred. In addition to the strict selection of the authorized manufacturers of Fuwa and other products by the relevant units of the Beijing Olympic Games in 2008, the biggest obstacle comes from the difficulty in making the cloth and its own products. Besides, the Olympic mascot is exported to foreign countries, and the quality requirements are more stringent. Traditional manual production alone has been unable to meet the needs of mass production and strict requirements.
Therefore, there are now a number of "Fuwa" cloth pile toys factory through the use of laser equipment, a modern means to carry out "Fuwa" cloth pile toys production.
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