"Hundred Letter Shoes" Suspected Of Unfair Competition
Recently, the industrial and commercial law enforcement authorities reported to the masses. Hundred shoe industry "Selling goods at below price, suspected of unfair competition. After careful investigation of the industrial and commercial sub Bureau of Heping District, the enterprise was investigated and dealt with according to the relevant regulations.
Recently, the industrial and commercial bureau of Heping District reported to the masses that the "6 floor of Ou Le Fashion Plaza, located at the junction of Binjiang Road and Shaanxi road". Hundred shoe industry "Playboys, good people, camels,"
Apple, Goldlion and other dozens of well-known Brand shoes They are all lower than the sales price, and they intend to crush their peers and raise profits. The law enforcement officers of the fair trade branch of the industrial and commercial bureau of Heping District visited the scene and saw " Hundred shoe industry Chief executive, he manager, was initially warmly received. When the law enforcement officers asked why they did not provide relevant purchase contracts and so on, the person in charge first prevarication with the boss going out, and then said no purchase contract.
The law enforcement officers immediately went to " Hundred shoe industry "The finance office looks at the purchase notes, finds some financial information of the" hundred letter shoe industry "financial room, and then finds out" Hundred shoe industry "The purchase contract, after detailed comparison, found Hundred shoe industry Dozens of famous brands such as Goldlion, Montagut, Playboy and so on are operating, and millions of dollars are sold below cost price.
"There is no way for us to take a low price strategy to expand market share and lose money during the opening period. In addition, the original plan was put into advertising at a cost of 5 million yuan, which was later considered as an advertisement rather than a cost benefit. Therefore, the cost of some advertising input was spread to the cost of goods, resulting in less sales of some commodities. Finally, in the face of conclusive evidence. Hundred shoe industry "Humanity is responsible for the truth." At present, the industrial and commercial sub Bureau of Heping District has investigated and dealt with the enterprise.
便宜不一定就“好”
The lawyer of Tianjin Shan Shi law firm believed that when the hundred letters were used to crush their peers through this unfair competition means, the victims were still the vast number of consumers. With the continuous development of China's market economy, all kinds of unfair competition behavior has become a "stumbling block" in the operation of market economy.
Therefore, through legislative means to stop possible unfair competition and safeguard the legitimate rights and interests of operators and consumers, it has become the primary task of establishing a standardized and orderly market competition environment. And as a well-known businessman. Hundred shoe industry If you want to get the advantage in the competition and stand out, you can get through the normal channels, such as advertising more, improve your service quality and so on. Therefore, only within the scope permitted by law, under the umbrella of legal protection, can our market develop in a healthy and orderly way.
執(zhí)法人員在“百信鞋業(yè)”執(zhí)法。
Editor: vivi
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