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    Green Leather Environmental Protection Concept Becomes Industry Consensus

    2008/12/4 0:00:00 44

    A few days ago, the 2008 China Leather Development Forum was held in our province.

    From the domestic leather industry giants gathered together to explore "how to upgrade the leather industry under the new situation".

    Participants hope to take this forum as an opportunity to promote the pformation and upgrading of the leather industry and take the road of "green leather".

    On the forum, Wu Huachun, chairman of Xingye leather, introduced the development status of leather industry in Fujian.

    He said that leather industry is one of the traditional advantageous industries in Fujian province and occupies a pivotal position in the whole country.

    Since the reform and opening up, Fujian leather industry has been developing rapidly with the advantages of good location, pportation, humanities and policies.

    In 2007, the province's leather products industry above more than 1000 enterprises, completed the total industrial output value of 83 billion 560 million yuan, ranking third in the same industry, achieved product sales rate of 98%, higher than the national average level of the industry.

    Fujian leather industry mainly produces natural leather (top layer leather, two layer leather), making leather, luggage leather, furniture leather, garment leather, etc. the production area is mainly distributed in Zhangpu, Jinjiang, Quangang and Zhangzhou city of Quanzhou.

    Yang Chengjie, President of the China leather and footwear industry research institute, believes that China is a big producer of leather and shoes in the world, but it is not a strong country in leather industry.

    China's total output of light leather accounts for 20% of the world's total, and the total output of footwear products is 10 billion pairs, accounting for 60% of the total world shoe products.

    In the past 30 years, China's leather industry has been developing rapidly with the low cost and the increase in export volume, and has gained the reputation of "the world's largest leather and shoe-making producer".

    Yang Chengjie said that the current world economy and capital markets have undergone major changes. The traditional industrial structure and development mode of the leather industry is hard to win the commanding heights of the new round of development.

    He believes that the industry is entering a period of pformation, and the industry must face difficulties rationally, actively respond to challenges and maintain sustained and stable development of industries and enterprises.

    Yang Chengjie said that the organizers will take the opportunity of holding this forum to promote the in-depth study of the concept of "environmental protection leading, green leather and industrial upgrading", and make China's leather industry bigger and stronger.

      

    "Upgrading of industries requires upgrading of ideas"

      ——中國皮革和制鞋工業研究院院長楊承杰

    Yang Chengjie, President of the China leather and footwear industry research institute, said in an interview with the Morning Post reporter that "the leather industry has developed to this day when it changes the concept."

    He said, "upgrading" is not only the upgrading of product grades, but also the upgrading of concepts.

    Yang Chengjie said that in the past 30 years of reform and opening up, leather industry has developed rapidly and has become the world's largest leather country.

    However, there are different problems in the development of leather industry at every stage.

    He believes that under the new situation, there are some misunderstandings in the industry.

      首先,是認識上的問題。有人稱“皮革行業是夕陽產業”。對此楊承杰認為,皮革業是人類永恒的產業,是生活中不可缺少的產業,皮革業有存在的必要性。

      其次,有人士認為“皮革業是一個污染重而又不可治理的產業”。對此他認為,皮革行業雖然排放污染物,但總量不大,每年大約一億噸的污水排放?!氨仍旒埖?00多億噸,食品業的30多億噸,要小得多?!彼f,“皮革業的污水排放量只占全國工業污水排放總量的0.47%,就是因為現今皮革業污水處理技術的日益成熟。”

    Yang Chengjie believes that the development trend of leather industry is shifting from "product quantity type" to "brand type".

    "Many enterprises used to win by quantity.

    Each pair of shoes profit one yuan, 20 million pairs a year is twenty million yuan profit.

    But in the long run, enterprises need to change their thinking and create brand names.

    If we do not build a brand, any small storm can make the business go bankrupt.

    In addition, the industry should shift from the decentralized design of enterprises to the way of industrial clusters.

    Now there are several industrial clusters in China, which is conducive to environmental protection and industrial upgrading.

    He said.

    "In 2020, the net income of our farmers should be doubled.

    At that time, the purchasing power of farmers increased. Maybe he had to buy a pair of leather shoes and buy a belt.

    This brings huge business opportunities to enterprises.

    Industrial upgrading can be developed to the high end of the market or to the low end of the market.

    It is only high end or low end that consumers trust is the key. "

    He added.

     

    "Industry faces five difficulties"

          ——香港皮革商會會長黃競亨

    According to the current situation of leather industry, Huang Jingheng, President of Hongkong leather chamber of Commerce, believes that the leather industry is facing five dilemmas: first, the economic downturn and the weakening of consumer confidence; two, the high cost of production and the high price of raw materials; three, the high demand for environmental protection, the increasingly stable green barriers; four, the consumption of raw materials and the unpredictable market direction; five, the maturity of consumers' professional knowledge and the increasingly stringent requirements for product quality.

    For the current crisis, how to deal with the leather industry, Huang Jingheng put forward corresponding strategic recommendations on the basic principles and substantive actions to be taken.

    In terms of basic principles, he mentioned that first of all, we should reduce production costs and manage and adjust the sources of raw materials, procurement strategy, warehousing and order matching, production process and equipment under the premise of maintaining or upgrading the quality of products. Secondly, we should enhance the value of leather products, and enhance the market value of finished products under the same conditions, including the relocation of sales targets. Secondly, we should open up new markets, new consumer groups, new product lines, expand sales networks, thereby enhancing the efficiency of enterprises. Finally, we must set up corporate image to cater to the current consumer psychology and advocate non-toxic production.

    He put forward some suggestions on the implementation of substantive actions.

    These proposals include "conscientiously implement the energy saving production of provincial sources", "formulate a unified strategy for raw materials and auxiliary materials supply".

      

    "Fujian and Taiwan jointly build channel hub"

           ——臺商皮革廠聯誼會會長李丁芳

    Li Dingfang, President of the Fujian leather factory Association, said that between Taiwan and Taiwan, we can integrate advantages and jointly establish a hub for sharing the Asia Pacific region to further highlight the international division and role of the region.

    He believes that there are several advantages that can not be replaced in the leading areas of cross-strait economic exchanges in Fujian.

          第一個是地理關系。海峽兩岸一水之隔,最大的優勢在于擁有豐富的人口資源,相互的配套產業鏈,整合這一區域資源優勢,可以讓兩岸成為我國通向亞太地區和世界各地的主要通道樞紐,還可成為亞太地區經濟發展的重地,進一步譜寫這個地區的國際溝通的地位和作用。

          第二是人文背景。閩臺同宗同主的血緣關系和同共識的傳統文化,是長期以來閩臺關系能夠緊密結合的基本因素。

          第三,經濟合作。閩臺的經濟交流合作已見成效,主要體現在五個持續:投資規模持續擴大,投資領域利益持續擴展,投資制式持續攀升,投資效益持續減少,投資貿易持續升級。臺灣已經成為福建的重要貿易伙伴和進口來源地,臺商來福建投資越來越多,閩臺的經濟合作中雙方互相有利益。

          第四,優勢互補。憑借政策優勢和地緣優勢的條件,福建和臺灣貿易往來頻繁,從區域的基地整合角度來看,海峽東西兩岸的生產線、基地發展的階段和產業的結構調整具有很強的互補性。

    Li Dingfang told the Morning Post reporter that the leather industry in Taiwan is pferring to the mainland of China.

    It is understood that many shoes on the mainland now, two to three layers of leather are provided by Taiwan leather enterprises.

    Li Dingfang believes that leather enterprises in Taiwan have more cooperation with European and American enterprises. Taiwan also attaches great importance to the demand for products in the European market.


    Editor: vivi

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