Home Concept, Taiwan

Portuguese top textile home decorating maker AAF's home Con-cept (home concept) first entered Asia and opened its first flagship store in the third Sogo department store of Taichung city.

The general manager of the Asia Pacific international enterprise, who has obtained the exclusive agency rights in home Concept Asia, said that AAF has a history of more than 50 years. The mainstream commodities of people's brands are low-key, luxurious, calm and restrained, and are one of the fashion products in the European market.

When Yao said, home Concept this autumn and winter's five series of commodities include: cold and low-key, naturalism, modern elegance, pure color doctrine, dream geometry, using advanced gold and long staple cotton, color and texture are different experiences.

At the time of Yao's concept of home, apart from the introduction of Portuguese goods, Italy's classic bedding Yolaana and French pop bedding Saint Marc were also included in the Sogo's special counter to provide consumers with more choices.

When Yao is optimistic about the niche of home Concept bedding, he will start from Taichung and wait for the opportunity to expand the market of other metropolitan areas. In order to cooperate with Guang San Sogo Shopping Festival, some commodities will be returned to consumers by half off.

Editor in chief: Xu Qiyun