Seven Steps To Deal With Customer Complaints And Ten Key Points Of Action
Seven steps to deal with customer complaints and ten key points of action
No matter how good the product is and how good the service is, there will be customers who are not satisfied with it. There will be customer complaints. The bad handling will cause the company to lose customers or even more potential customers. Good handling can improve customer satisfaction and improve customer purchase and expectation, and the result is greater profits for enterprises. The following steps can be taken to deal with customer complaints:
1, sincerely thank customers for their complaints. Customers complain to you, whether or not it is your problem, one thing can prove that customers care about your product. So thank him first. The most terrible thing is not customer complaints, but customers who are not satisfied or tell you.
2, listen carefully and find out the problem. Give the customer enough time to speak and let him vent all his resentments. Don't haste to explain, it just adds fuel to the fire. Anyway, you have to smile. When your smiling face wants to meet, his fire will become smaller and smaller.
3, collect information and find out the truth. The principle of dealing with customer complaints must be aware of the fact that it is fair to deal with the truth in an objective position. Of course, customer complaints may sometimes be exaggerated, but finding out the truth is necessary. As an enterprise, it is not only responsible for customers, but also responsible for products. If it's a customer's problem, be patient. You know, it is the responsibility of the enterprise to guide the customer to use the product correctly, and how to use the product correctly is the right of the customer.
4, solicit customers' opinions and suggestions. If the first three steps are done, customer dissatisfaction will generally decrease, and you may know more about your performance. Ask them how they need compensation. One thing to remember is not to decide decisively how to make compensation.
5, take immediate compensation action. Keep your promise and do it right away. Do not delay the processing time. You must complete the compensation to the customers within the stipulated time. It is better to exceed the customer's expectations.
6, tracking and feedback. Verify the results of handling customer complaints, ask customers' satisfaction, and thank customers again.
7, establish customer complaint information files. The aim is to deal with customer complaints as soon as possible and prevent them from happening.
Ten main points of action in handling customer complaints:
1, customers are always right. If not, please refer to the preceding sentence.
2, listen carefully. Better believe it than you can.
3, reduce body status and complain to customers, first of all, express sincere apology. I apologize for the inconvenience caused by my product.
4, acknowledge the problem. If there are any problems, we must first admit that we do not necessarily admit that products have problems, but acknowledge the existence of a phenomenon.
5, care. Be considerate of your customers and show concern for the problems that arise.
6, calm down. Don't be impulsive, try to make the customer able to express his dissatisfaction in a rational and stable situation. So you must use your mood to influence him.
7, make good records. If you are face to face with customers, this is the best way to show your customers how much you value him. After recording, ask the customer for confirmation.
8, negotiate and solve problems. You can first ask customers for advice, or ask customers what they want to do.
9, commit to take action. Clearly and clearly tell the customer what action you are going to take, make a commitment, and implement it immediately.
10, tracking results must satisfy customer's real satisfaction.
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