Shoe Fair Will Build Cross-Strait Exchange Platform For Shoes And Enterprises

With the rising strategy of Haixi as a national strategy, the annual China International Footwear Fair held in Jinjiang is becoming a platform for the cross-strait footwear industry exchange. The reporter learned from the Organizing Committee of the Footwear Fair that the Taiwan Machinery Industry Association will lead 15 famous Taiwan enterprises such as Tian Gang, Qian Fu, Ding Sheng, Yi Hong, Liang Jiang and WAN Ti to participate in the exhibition. 38 exhibitors have been confirmed, and the exhibition industry in Taiwan will be lifted again.

As a famous brand at home and abroad, Jinjiang has the advantageous position of cooperation and exchanges with Taiwan. It is only 5.6 nautical miles away from the nearest place of Jinmen island.

Taiwan is one of the most developed regions in the world shoe industry, while the Jinjiang shoe industry has a large scale and a complete industrial chain.

In 2000, the second shoe Fair held in Jinjiang attracted the participation of the footwear industry in Taiwan.

By the third shoe fair, the participation of Taiwan Baocheng International Group, the largest footwear company in the world, is a sign that the Expo attracts customers' attention for its good exhibition effect and extensive external influence.

The shoe Expo first set up the Taiwan Pavilion.

Based on the previous shoe fair effect, the footwear industry association of Taiwan and Taiwan Machinery Industry Association were the first supporting units of the shoe Expo. A total of 36 Taiwan shoe traders from Taiwan District footwear industry association also made their first appearance at the shoe Expo.

In 2007, the Organizing Committee held the first "cross-strait college student sports shoes design competition", becoming a platform for outstanding designers on both sides of the Taiwan Strait.

The development and prosperity of the shoe fair also attracted the strength of Taiwan funded enterprises to come to the exhibition carrier.

The new exhibition hall opened for the first time this year is the 1 exhibition hall of Jinjiang Mei Qi Convention and Exhibition Center, which is invested by China Maqi group, a well-known Taiwanese enterprise. The exhibition hall has an exhibition area of 50 thousand square meters, which is 10 thousand square meters higher than that of the previous one. Whether the booth specifications, exhibition area or related supporting facilities are built according to the international standard exhibition hall, the exhibition platform of the shoe Expo will be more professional and standardized.

Hong Yuquan, executive vice mayor of Jinjiang, told reporters that through the platform of shoe fair, the footwear industry of both sides of the Taiwan Strait is constantly interacting with each other, which is conducive to promoting the development of China's footwear industry and enhancing its global competitiveness.