Ten Incentive Methods For Cabinet Store
On October 1st --8, 30 orders were completed, 2000 yuan reward, 25 orders completed, 1000 yuan reward, 20 single, 800 yuan reward, 15 single, 500 yuan, less than 10, and a fine of 200 yuan.
In order to meet the Eleven World War, a cabinet store in Nanning launched a special incentive plan.
Motivation and salary are two different words, one heavy process and one heavy result.
Motivation pays more attention to short-term effect, and can improve employee's work passion and status, but the salary is lagging behind.
In the illusion that the cabinet is regarded as a high profit, our franchisees also acquiesced in this fact, so they adopted the incentive method of "high base salary and high commission", eager to get large and many orders quickly through this method, but when the feedback result was contrary, the ideal was very plentiful and the reality was very skinny.
Incentive mechanism is an important way to protect store execution and centripetal force. Most of the cabinet stores pay heavy salaries. They think that the salary can be well managed for employees who are satisfied with their employees, because the industry is difficult to recruit, so they are highly paid, but lack of process incentives. It is difficult to guarantee the stability of mentality for a long time. Therefore, there is a great difficulty in managing the storefront, which is the management of mentality.
Most of the sales of cabinets come from retail, from showroom sales, so the exhibition hall is the core of the entire store sales. Aside from the location of the store, the hardware facilities of the exhibition hall are not to be discussed. A shop needs to have a strong "soft power" in order to succeed. It needs the management of the storefront, and the incentive mechanism is just like the catfish effect. It will stir up the whole business process and stir it up in the water.
Incentives can be divided from time to time, with immediate incentives and long-term incentives; from types, mental incentives and material incentives, few cabinet stores use incentive mechanisms very well, because the cabinet industry is far too weak for other mature industries.
In the promotion of incentive system, the author has deep understanding, truly understand what is first-class execution, second rate plan, the incentive scheme to make a grand sounding, the boss swear to say: I hope my employees can earn a lot of money, hope they sign a large list, but the result is quite different. From the difficulty of the cabinet management, the service process is more, the problem nodes are more, every link is very important, so the team incentive of the cabinet store is very important.
A lot of stores often appear one person, a shop collapsed, the reason is that these stores are relying on individual strong ability of individuals, rather than the team, so that everyone can become a master, alone, so that the shop can be recruited fatal, all are killer roles, the boss is happy to see such a situation, incentives to start from the boss, as the boss to take the courage and execution, from the perspective of team building to do the appropriate incentive scheme for the cabinet industry and persist in implementation.
The cabinets industry stores must rely on team operations, involving too many links, and the team is not a slogan, there must be a lot of management methods to support. A good incentive system is conducive to forming a unique corporate culture belonging to the store, which is conducive to optimizing the team, enhancing team enthusiasm and staff cohesion.
The author summarizes ten ways to encourage franchised stores:
1) competition competition, sales competition, design competition, etc., to immediately encourage, so that employees always remain passionate, dare not neglect, suitable for many people, or multi store shop.
2) travel or outdoor development. This is an excellent incentive for employees. It can relieve work pressure and enable employees to recognize their boss and respect their boss.
3) promotion, promotion, and prompt promotion of employees at the right time may be just a small change in a position, even without the increase or decrease in salary, and the enthusiasm of employees will be greatly affected.
For example, the super store manager is already the highest position in the store, the general manager authorized the deputy general manager, and the rest will remain unchanged. The staff's sense of responsibility, enthusiasm and work attitude will be changed greatly.
4) learning and training, career development.
As we all know, learning is the best welfare for the boss to give employees, such as many employees who are promoted by the enterprises to learn MBA, and their employees grow up naturally will return to the shops.
5) staff collective Cara OK or happy night activities, a good way to reflect store culture, can provide employees with a good understanding of each other's platform and enhance the team's content.
6) the heroic list, a monthly hero list, is created by secret ballot of all employees, and the reason is that the staff is selected as the monthly marketing hero after the vote.
Through the practice in some stores, we find that clerks are easy to find the advantages of each other. After listing, they immediately realize their shortcomings and play a good role in building the team's centripetal force.
7) the annual bonus of stores.
Many stores implement year-end year-end bonus, or achieve the target task directly assigned to the store manager, a certain amount of cash reward per person.
Dividends are conducive to improving the dedication of the staff to the store, because the performance of the store directly affects the income, but this method does not manifest until the end of the year.
8) raise salary, nothing happier than this.
However, if used unreasonably, it will cause other salesmen to feel sick and even make a lot of trouble.
9) instant incentive award.
For example, for more than 50 thousand orders signed on the same day, you can directly give cash 200 yuan positive incentives, giving all staff a benchmark and the direction of their efforts.
10) birthday wishes.
The birthday card signed by the general manager is handed over to the employee directly, and the accident is created. Besides the greeting card congratulations, all the staff are invited to divide the cake in front of the shop to share the joy of the birthday.
Employees will be moved to get a sense of belonging.
There are many kinds of incentive methods. They should be tailored. There is no best, only suitable, because the best is the right one.
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