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2010 Ruth Card Low Carbon Ahead? Leading Green Dress

2010/4/27 16:49:00 34

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"Health is our career and wealth is our mission".

Recently, the US Ruth card (Woodsilk) 2010 was held in Changsha, Hunan.

Attract investment

At the summit, the organizers played a healthy and low carbon concept.

Yang Li, general manager of Hunan Ruth card eco Textile Co., Ltd., explains that Ruth card not only brings wealth to China, but most importantly, it can bring health to all.

The Sino US joint venture jointly established by the American Tianli group and the Hunan Golden Eagle fashion group. Ruth card is mainly engaged in the use of Woodsilk wood fiber in China.

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The production and sale of functional health clothing and home textiles series products.

This

Attract investment

The summit is the second national one after Ruth card entered the Chinese market.

Attract investment

It attracted nearly 50 dealers from all over the country.

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Shang.

Beijing, China won the first prize

towards

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Business commitment 100% return, protect customers zero risk

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In 2009, Ruth cards won the recognition of Chinese businessmen in a gesture of sincerity.

The first entry into the Chinese market won a good start.

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Ruth card's businesses are making a lot of money.

In this time

Attract investment

At the meeting, many dealers told reporters that through visiting, we fully recognized the brand accumulation of Ruth card in the United States in the past more than 10 years.

Ruth card is highly qualified and professional.

Attract investment

The effective integration of the internal and external resources by the team makes them confident of the future of Ruth card.

According to Qiu Haibin, deputy general manager of Ruth card, there were many dealers on the day of the investment promotion summit.

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The company signed a cooperation agreement with Ruth card company.

This may be related to Ruth card's performance in the Chinese market for more than a year.

Ruth card Beijing region

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Tang Lu told reporters that since the introduction of Ruth card in August last year, in order to enable consumers to understand the characteristics of Ruth card, counters have been advocating experiential marketing in Cui Wei Department and encouraging customers to make tentative consumption.

"Especially for socks products, we need to make the guests fully aware of the characteristics of Ruth card fiber antibacterial and deodorant."

Last October, on the eve of Cui Wei's celebration in Beijing, a customer bought a pair of socks from Ruth card in the shop of Tang Lu.

"After buying it back, the customers were full of praise for our products. Until November, when she was celebrates, she bought a product of over 1000 yuan at one time."

Tang Lu said, because there are many repeat customers who have tasted the benefits, during the celebration of Cui Wei, Ruth card counters created a 5 day sales record exceeding 100 thousand yuan.

From the sale data of Ruth card products for six months, Ruth card has established a brand position in Beijing Cui Wei Department store.

Tang Lu undisguised, "in Cui Wei Department store, Ruth card with unique product selling points, quality services won the praise of consumers, Beijing is just a microcosm of Ruth card to open the market."

Leading the green revolution in clothing industry

The socks developed by Ruth card wood fiber are the top quality of socks products. They are soft, dry, antibacterial, deodorant and conformal. They can be made into core spun yarns with high elastic fibers and can develop various high-end elastic stockings.

Secondly, the Ruth card wood fiber bath towel and bathrobe have the fluffy, soft touch and good moisture absorption and moisture conductivity. After bathing, you do not need to wipe. If you put a bath towel or bathrobe on your body, you can get a dry and comfortable enjoyment.

Its underwear is soft and tight, dry and steam, and has good elasticity and shape retention.

In Tang Lu's view, these characteristics mean the market competitiveness of Ruth card, but he also believes that good things have a process of acceptance for customers.

"Once customers realize the benefits of Ruth card's wood fiber products through experience marketing, it's natural to sell them hot."

As an early introduction of the Ruth card project.

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The case of Tang Lu has become a hot topic of discussion at the Ruth card Investment Summit this year.

In fact, since entering the Chinese market, Ruth card has been favored by consumers for its unique characteristics such as moisture absorption, breathability, odor control, oil discharge and environmental protection, and has become the first choice for urban white-collar workers.

With the progress of science and technology and the improvement of people's living quality, people's requirements for comfort, health, safety and environmental protection of textiles are getting higher and higher. The popularity of Ruth card's new regenerated fiber products will become increasingly significant.

The advantage of the Ruth card wood fiber product is that it overcomes many shortcomings of natural cellulose fiber and traditional regenerated cellulose fiber in production and application, and has some new properties at the same time.

In addition, Ruth card wood fiber products also have degradable properties, the clothing made of this kind of fiber has little impact on the environment.

Yang Li said that over the years, Ruth card has been committed to the cause of the green industry in the apparel industry, using a new development thinking, vows to become a pioneer of low carbon green economy, from products.

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From deep processing to product sales, this characteristic has always been maintained.

She said that the future Ruth card will bring more environmental health experience to the Chinese people, and the hot case of "Beijing case" by distributors is just the beginning.

Point to point services Rio Tinto Market

"We actually set the investment fair at the end of March, which is much larger than it is now," Yang Li said.

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Providers provide thoughtful service of point to point.

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The company made a comprehensive and rational understanding of Ruth's wooden fiber, and the company decided to hold this investment promotion conference at the beginning of this month.

According to Yang Li, Ruth is a special pine tree grown in the United States.

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The regenerated cellulose fiber, which has been specially processed, has the unique patent of the new wood fiber (US Patent No. 5899784), the famous American functional clothing brand WOODSILK, Europe and America.

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There are many excellent resources such as the design consultant team, the advanced enterprise management concept, the strong operating capital, the advanced practical marketing operation system and so on.

Since its entry into the Chinese market in 2008, Ruth card has gained recognition from Chinese consumers, distributors and franchisees by virtue of its high quality products and outstanding functional characteristics.

Yang Li said that one of the purposes of this investment is to expand the American Ruth card brand in the Chinese market.

In the United States, Ruth card has a history of 15 years. It has long been the first choice for many sports stars including NBA players, business elites and politicians.

Despite the huge market of Chinese healthy clothing and home textile brands, there are not many national brands. It can be said that the successful operation experience of Ruth card in the US market for more than 10 years may lead to the tide of healthy dress in China.

"Although we have accumulated experience in the past year and found our own shortcomings, we also feel the competitiveness of our products in the market."

As the founder of Ruth card in the US, Yang Li always valued Ruth card's performance in the Chinese market.

She believes that 2010 will be a year of rapid growth of Ruth card. With people's understanding of the green concept, the market prospect of Ruth card in China is worth looking forward to.

According to the introduction, in 2010, Ruth card will devote more energy to the four aspects of products, management, promotion and expansion, and strive to achieve more standardized management.

At present, the products of Ruth card have involved towels, socks, underwear, bathrobes, home clothes, baby products and so on.

In addition, Ruth card is also preparing to develop bedding products, four piece sets, T-shirt shirts and other products this year. At the same time, it will also introduce more new styles and colors on the product styles.

Editor's note: Ruth card in 2010 will not be lonely, not only in technology research and development in the forefront of the industry, but also to make their brand bigger and stronger, all of this is attributed to its comprehensive grasp of low carbon information and market demand for accurate analysis, this is the best explanation and inspiration.