Jordan Brand 20Th Anniversary Launched The Most Comfortable AJ Sneakers.

In 2005, he came back, not Michael Jordan, but Tinker Hatfield.

He went back to business and presided over the design of Air Jordan 20.

This time, Hatfield proved that his creativity is still as original as before. When he integrated technology into design, he added new artistic elements to make the shoes look more aesthetically beautiful.

"20 years later, Michael Jordan has experienced two comeback and three decommissioning, and the Air Jordan series has gone through numerous trials and hardships."

Hatfield said, "in order to make a small summary of the Jordan series, we launched the Air Jordan 20 in 2005.

Although many people think that its appearance is somewhat strange, the meaning of it is that other sports shoes can not be compared.

Hatfield's innovation in this pair of shoes comes from motorcycles, racing shoes and motorcycle tyres.

Motorcycle racing has a special meaning for Jordan because he owns a motorcycle fleet of his own.

As a gift of Jordan brand 20th anniversary, AJ 20 has used many new technologies, including a new damping system called I.P.S.

The original intention of I.P.S is to support the most important part of the foot, that is, where the maximum pressure is placed in the competition.

AJ 20 also used an ankle strap. It is this strap that makes many people reservations about the appearance of AJ 20.

AJ 20 is the last pair of sneakers designed with Velcro, and this magic sticker is also used as a display of artistic elements.

There are rich laser etching patterns on the magic stickers, including the Air Jordan series sneakers, the symbolic elements of Jordan's life and his honor.

This pattern is also applied to marketing activities and the design of clothing and other products of Jordan brand.

At the heel, you can see the words "85" and "05". These two numbers represent the 20 years that AJ brand has gone through.

In many people's eyes, the magic stickers on Air Jordan 20 are too gaudy, and some are like women's shoes. But Jordan thinks that this is the mark of fashion forefront. He said: "in my opinion, fashion is like a big circle, which is always in circulation and reciprocating.

If you want to always be at the forefront of the trend, you must have a clear understanding of the location in the circle now.

Only in this way can you touch the fashionable pulse step by step.

I have been keeping an eye on the people around me, especially women.

It is undeniable that they are always the leaders of fashion and fashion, and the fashion trend of men has been influenced by them.

When Air Jordan 20 was launched, Jordan was enjoying his retirement, so the other players from the Jordan brand came to wear these shoes.

These include Ray Alan, Carmelo Anthony, Mike Beebe and others. They are wearing their own team special color matching Air Jordan 20 to fight for NBA.

Another notable concern is the Morris Evans of the kings. Although he does not belong to the Jordan brand, he still wears AJ 20 to compete. His distinctive feature is that he has cut off the ankle strap, which has also made many people remember his name.

In terms of color matching, AJ 20 returned to the root of the brand and simplified it.

The first is the White / Black / red away match.

In addition, there is a special white / black color matching, which is the birthday version we often say, which is less than other colors.

After the success of the regional version of AJ 19, the Jordan brand decided to adopt the same strategy for AJ 20, and launched three versions of the regional color matching, namely the White / yellowish Eastern color matching, the White / North Carolina Western District matching and the White / red central and Western color matching.

After the launch of Jordan product line 20th anniversary, the birth of AJ 20 proves that the brand still stands at the forefront of basketball shoes.

Finding Hatfield to design these sneakers can almost guarantee that they can be recognized by Jordan brand followers.

In addition to these, Spike Lee was also invited to shoot a TV advertisement for AJ 20.

Although some people still can't accept that ankle strap, it is still certain that AJ 20 is one of the most comfortable AJ shoes so far.