Shoe Material Market Recovery Exceeded Expectations

In the first half of last year, the newspaper launched a series of reports on the development potential of the petrochemical market.

A year has passed. What is the market recovery situation when our country tackled the international financial crisis?

What new changes have taken place in the petrochemical market in the post international financial crisis era?

This newspaper sent an interview team to Guangdong and Zhejiang market again, and made a return visit to plastics, shoemaking and textile enterprises in order to find out.

Everything is developing well.

In late April, reporters visited Guangdong, Zhejiang and other places to visit some production and sales enterprises, feeling very "hot".

This kind of heat has both the recovery of temperature and the prosperity of the market. The deepest feeling is the recovery of business confidence and the expectation of the future market.

"Before the wharf was quiet at night, now the noise was too sleeking."

Li Hanchu was very low-key and said he was "selling plastic."

His status is the manager of synthetic resin Department of Sinopec chemical sales Southern China branch.

The high skilled worker who worked as a workshop director and worked as a sales director feels the recovery of China's economy in the post financial crisis era.

"I live near the port of Whampoa port in Guangzhou, and for quite some time after the second half of 2008, the whole terminal did not see the trace of the container truck. There was no more busy ship coming to the ship.

Now, the container trucks on the wharf are full. They are always stuck in traffic at work. They are noisy at night. They feel sleeked.

Li Hanchu said half jokingly.

The economic recovery is finally reflected in the data: in 2009, China's GDP growth accelerated from 6.1% in the first quarter to 9% at the end of the year.

In the first quarter of this year, the GDP growth rate reached 11.9%.

Compared with GDP, it is more sensitive to reflect the economic decline.

National Energy Bureau data show that the first quarter of this year, the total social electricity consumption increased by 24.2% over the same period last year, continuing the momentum of sustained growth since last year.

Benefiting from the national economic situation, the petrochemical industry has shown a good momentum of development.

For example, the lowest price of plastic was in November 2008, when 6000 yuan / ton was rarely sought after, and then a little bit higher, up to now 11000 yuan / ton, almost doubled.

"It is only today that Premier Wen Jiabao has felt the profound meaning of" confidence is more important than gold ".

Sinopec chemical sales Southern China branch Yan Weifeng told reporters that customers at home and abroad are very confident of China's economy. "Without confidence, the scale and scale of this year's (107) Canton Fair will not be higher. You will not be so nervous when you come to Guangzhou to interview and live in hotels."

"It was not so optimistic a year ago."

As the leading group of China's household appliances, the United States Group is also confident of the future market.

The company's total sales in 2008 amounted to 90 billion yuan, of which exports amounted to $2 billion 800 million. In 2009, the trend rose to a record high of 95 billion yuan, and exports reached US $3 billion. The goal of 2010 was to break through 110 billion yuan in sales and strive to break through 3 billion 800 million US dollars in exports.

The US group is now ambitious and confident. This is not the case a year ago.

"In March of 2009, we analyzed the market and were generally pessimistic.

We feel too deeply about the international financial crisis at the end of 2008, even if there is an order, we dare not answer it.

Unexpectedly, the two quarter of 2009 has gradually improved and the operating rate has increased.

Yang Hui, director of resource division, Midea Group Purchasing Center, said.

Companies with such mentality are not only beautiful.

Guangzhou Conghua poly Dragon Engineering Plastics Co., Ltd. has also experienced "ice and fire two days".

The company is a large scale enterprise that develops, develops and sells modified plastics in China.

In the four quarter of 2008, plastic prices plummeted, and thousands of tons of high priced inventory losses reached tens of millions of dollars.

Profits in the first three quarters were offset by losses in the fourth quarter and overall losses in the whole year.

The head of the company said that the outlook for the first quarter of 2009 was still uncertain, but orders began to increase and the operating rate increased, and gradually returned to the state before the financial crisis.

"Overall, 2009 has increased over 2008 and 2007.

From the current situation, the growth in 2010 is more worthy of expectation.

"By 2011, the output will be doubled."

Wenzhou is the largest production base of leather shoes in China.

Hongquan shoes industry Co., Ltd. is a specialized export enterprise. Its products are mainly exported to Eastern European countries such as Ukraine, Czech, Poland and Russia.

Chairman Zhang Dongqing lived in Czech for 5 years and has a "green card" in Czech.

Unlike other Wenzhou businessmen who like to drink "Kung Fu tea", he drinks coffee for their guests.