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    Consumers: Children'S Clothing Needs More Attention To Quality.

    2010/5/31 11:40:00 31

    Children'S Wear

       明天,就是“六一”兒童節了,不少家長都忙著給孩子選購新衣新鞋,作為節日禮物。那么,現在,武漢的童裝童鞋市場到底怎樣、家長們又是如何給孩子挑選的呢?上午十點,記者在華中地區規模最大的童裝市場——漢正街看到,不少家長都在這里精挑細選,想給孩子買件合適的衣服。一看二摸三聞,和買成人衣服比起來,家長們對童裝格外仔細。


    Parents: "care about the quality, buy a softer and more cotton."


    Parents: "if the cloth is too bad, he will be afraid of hurting his skin, especially the girls."


    It is understood that most of the children's clothing in Hanzheng Street market from Guangzhou, Ningbo, Changshu and other places, most of the price in more than ten to five, sixty.

    Reporters noted that most of the clothes that parents most valued were not labeled on many clothes.


    A child dealer in Hanzheng Street, Wuhan: "80% of the ingredients are labeled, so what kind of fabric is it?"


    Just last week, the business and quality inspection department conducted a comprehensive sampling survey of children's clothing market in Hanzheng Street. It was found that many brands of children's clothing label the content of the sample and the sample did not match, some brands label their own cotton content is 65%, the actual content is only 9.2%.

    That is to say, some of the children's clothes in Hanzheng Street are not of good quality.


    Parents: "mainly look at the color, smell it. If it feels good and comfortable, just buy it with a child."


    Parents: "the appearance is more special, OK, because children wear clothes are very short, he will wear a season he will not wear."

    However, many parents choose to buy clothes for children in shopping malls, especially some foreign brands, though they are produced in the mainland, but because of their high brand awareness and fashionable style, even if they are four hundred or five hundred yuan each, many people will buy them.


    Parents: "one is quality assurance, and the other is the appearance of its brand. We think it is more appropriate."


    Compared with children's wear market, children's shoes market cake is obviously smaller.

    Data show that the average annual growth of children's feet is nearly 9 millimeters in China, so that many parents feel that they do not have to spend much time and energy on buying shoes for their children.


    Parents: "fit the line, the appearance is OK, a pair of price in fifty or sixty yuan will be OK."


    A child shoe dealer in Hanzheng Street, Wuhan: "the original codes usually start from 11 yards, and now they start at 12 yards and 13 yards, and the average 37 and 38 yards are the biggest."

    Reporters noted that children's shoes in Hanzheng Street are mostly goods imported from Wenzhou, while children's shoes in large shopping centers are generally produced in Shanghai, Shenzhen and other places, with a pair of shoes at least two hundred or three hundred yuan.

    The shoes of different brands are not durable, and the shoes of famous brands are too expensive. No wonder many parents feel that buying shoes for children is more difficult than buying clothes.


    Parents: "(children's feet) grow too fast, and we (children) need to change (shoes) every season."


    In the course of the interview, we learned that one side complained that the market profit was too thin and the money was not easy to make.

    On the other side, parents feel that their children are getting more and more expensive and economically hard to resist.

    What shall I do?

    This is indeed a contradiction.

    In fact, there are ways to do this. Don't just go to the stalls and peddlers, nor do you want to recognize big brands. You can buy them together, so you can choose more. When you care about the quality, don't forget to ask the children if they like it.


     

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