Stores Can't Find Big Clothes.
With the improvement of living standards, the number of young people with super tall and extra large weight and special body size has increased over the past two years. Most shopping malls and clothing stores rarely have fashionable costumes, which makes many consumers often face the awkward situation of holding money but not knowing where to buy clothes. Many young and fat girls choose online shopping to meet their needs.
Shopping malls don't buy fashionable costumes.
Wang Ke, 25 years old, is 175 centimeters tall and weighs 168 kilograms. Her biggest headache is to go out to buy clothes, the tops are relatively good to buy some, but it is difficult to buy fashionable pants, especially the beautiful pencil pants, which are generally small in size. "Most brands do not have the number I wear, and the clothes that are slightly fancy are too expensive.
The clothes of the foreign trade shop, although the size is suitable, but the appearance is not good-looking, the jeans can only buy the male type.
"Now many clothes seem to be specially tailored for those skinny people. We are slightly taller and have no clothes to wear."
Wang Ke complained.
Reporters recently visited many shopping malls in the provincial capital, as well as fashion clothing stores. It is hard to find fashionable costumes.
In a shopping mall in Lixia District, salesmen in women's clothing area told reporters that the clothing in the physical store, especially for young women, is the largest brand in women's clothing. The largest size is generally 175/96, but this kind of big size clothing sales is relatively small, so there is little stocking. At present, 160/ 84165/88 size clothes in shopping malls are more popular.
Fat girls are more willing to buy clothes online.
It is understood that some brands in foreign countries have special clothing yards. Why is it difficult to buy fashionable clothing in Ji'nan market? A clothing manufacturer from Zhejiang, Mr. Gong said that although many young people in the obese crowd, but 35 or even more than 40 years of age, the majority of their consumption levels do not buy clothes when they want to look good and want to be cheap, clothing prices are not high up, and update the speed of clothing is also slow, not as fast as younger people.
Many fat women who do not buy the right clothes in the physical shop choose to buy online.
The recent online shopping statistics released by the second clothing e-commerce summit also confirmed this trend.
It is understood that from April 2010 to May, women's clothing online shopping ten popular search keywords, "big code" ranked third, the average daily search volume of 150 thousand and 300 times.
People in the industry say that the reason why big code is ranked the ten most popular word is third because many women feel that they are fat and do not want to go out to buy clothes in the physical shop, so they choose to buy "big size" clothing online.
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