Using The Conference As A Tool To Explore Business Opportunities

Fashion shows in New York have long been the exclusive domain of celebrities for fashion magazine editors, retailers, buyers, and two fashion shows each year.

But recently, some "conservative" Wall Street people also went to the "New York Fashion Week" conference held at the Blaine Park in Manhattan. The daily Wall Street Daily reported that more and more financial analysts, investment bankers and investors came to the fashion show now. But they didn't watch the conference to catch up with fashion, but to see the future retail situation of the fashion industry early, judge the company's performance and choose the investment target.

The fashion show also gave Wall Street top executives the opportunity to meet major figures in the industry, including senior executives and buyers in the retail industry, and to observe their reaction to the conference.

"Fashion has become an important force in the growth of retail sales and people may not realize its power," said Deborah Vinsvig, managing director of the retail industry.

She plans to attend 5 meetings this week to capture clues that reflect the autumn performance of department stores and franchise companies she follows.

Fashion shows will not only affect the purchase decisions of retailers, but also affect the clothing series they produce.

Therefore, by attending the fashion show, we can understand the retailers' grasp of the fashion trend and produce their own products on this basis.

So far, Wayne J Vega has found many clothes for people's daily wear at the press conference and is likely to become a mainstream commodity in department stores.

A few analysts and investment bankers began to watch the press conference many years ago. Nowadays, the demand for conference tickets has been increasing. More and more people in Wall Street have found the benefits of this fast changing industry as soon as possible.

Ms. Wayne J Vega said, "the development of new technology has accelerated the change of fashion trends. It is worthwhile to spend time looking at fashion releases."

Organizers of the New York fashion week also sponsored the famous investment bank Goldman Sachs.

Goldman received two seats for the New York fashion week as a condition for sponsorship.

Goldman spokesman did not disclose the motive of the company.

But the sponsor thinks Goldman is to give these tickets to the company's customers.

Other investment banks and private equity investors also said that the fashion show as a research tool, help to find many opportunities that may be ignored by other people in Wall Street.