Shenzhen Should Strive To Build The "International Fashion Capital"

Shenzhen's famous clothing brands occupy a market share of more than 60% in the shopping malls of big cities. The innovative design ability of Shenzhen women's clothing is far ahead of the country.

According to the statistical data submitted by Shen Yongfang on the proposal to deepen the industrial structure and build Shenzhen's "international fashion capital", as of 2009, the clothing industry in Shenzhen realized an output value of 130 billion yuan RMB and exported 10 billion 600 million US dollars, including more than 3200 clothing enterprises, about 400000 employees, more than 800 private brands, of which more than 200 famous brands in China, and the products were sold well in more than 100 large and medium-sized cities in China, and the market share of one kind of shopping malls in large cities was more than 60%.

Shen Yongfang's other status is Secretary General of Shenzhen garment industry association.

She said that the "Shenzhen garment research and development center", which has been built and operated, is the most advanced and largest industry public technology service platform in the country. It plays a good role in promoting the upgrading of clothing industry with advanced technology and advanced technology.

At the same time, the clothing industry in Shenzhen is moving towards "urban economy" or "headquarters economy".

At the same time, Shenzhen creates "international fashion capital" with good industrial foundation and cultural atmosphere.

Over the years, Shenzhen has formed a large number of fashion brands with potential for development. It has created a large number of fashion talents and has a group of local original designers.

Moreover, Shenzhen's exhibitions, forums, popular press releases, enterprise ordering, designer salon, street fashion show and other fashion activities continued throughout the year, forming a strong fashion culture atmosphere.

Shen Yongfang believes that Shenzhen should give full play to its existing advantages and create the "international fashion capital".

It is suggested that the government should strengthen the "clothing research and development center of Shenzhen", speed up the "Shenzhen garment industry gathering base", and promote the construction of Shenzhen fashion creative design garden, so as to realize the upgrading of the garment industry in Shenzhen.

In terms of financing, it is suggested that the government set up a venture capital fund for the current situation of the garment industry, so as to support and nurture the new strength of the industry and form a benign industrial ecosystem.