An International R & D System For Sports Shoes

As a leading brand in China's sporting goods industry, 360 degree relies on brand value as the business oriented advanced business philosophy. Combined with the reasonable reference of international high level R & D experience, we introduce talents with rich R & D experience at home and abroad, and set up three major business centers, including shoes, clothing and accessories, and set up a sports technology laboratory to create an original sports technology cluster. At the same time, we will fully integrate the top R & D design resources at home and abroad, including the KDU team from the US, Beijing, Li Weika, and many other design teams with top sports product R & D experience.

R & D system

It integrates the world's leading R & D resources, sets up a world-class product R & D platform, builds a research and development team based on the Chinese market, and has an international perspective, so as to build a product R & D system with high standards, continuous innovation and world synchronization to meet the needs of consumers' professional needs and enhance the performance of products with innovative technology. At the same time, the company has been pursuing the quality of products and set up a sports technology laboratory with international famous sports R & D institutions. The product research and development have followed the international standards, and the products have been tested rigorously.

Two. Top R & D resources at home and abroad

1, international R & D resources American Design Company KDU (SVSV) LLC

As a senior partner of sportswear in the 2010 Asian Games in Guangzhou, KDU, a top designer and design team in the field of sports equipment, has set up 42 professional competition equipment for this event.

KDU is a famous design company in the world. Its design team is located in 50 countries and regions around the world. It includes 750 famous designers all over the world.

In the 2010 Asian Games in Guangzhou, 7 senior professional designers of KDU participated in the professional equipment design of 42 competitions. 331 degrees also achieved a breakthrough in the field of sports equipment design. It is a successful portrayal of the internationalization of product research and development.

2. Top domestic R & D resources

A, Beijing bridge enterprise product design center

Knowing the market of Chinese sporting goods and understanding the particularity of the Chinese market, we can combine the international fashion trend with the current situation of the Chinese market and integrate product research and development with pertinence.

B and Li Weika Fashion Design Co., Ltd.

R & D, planning and ODM's professional sportswear design company has a strong R & D team in the industry to provide professional, fashionable and market oriented R & D services for many famous brands and national special sports organizations both at home and abroad. {page_break}

Three. The core technology cluster of original sports.

1. Footwear Sports Technology

NFO magnetic levitation technology

The magnetic levitation technology system is an exclusive research and development achievement founded in the industry. On the basis of magnetic levitation technology, the function of magnetic shock absorption is strengthened. The damping part is made up of magnetic memory material and arched shrapnel. When subjected to foot pressure, the magnetic memory material and the arched shrapnel are deformed and have double shock absorption capability. Moreover, during the deformation process, the energy is accumulated and the power is transmitted upward to achieve the effect of shock absorption and booster starting. At the same time, the magnetic therapy technology is introduced into the field of sports shoes. The trinity of three-dimensional design is used to massage the feet according to the structure and points of the feet, from the insole to the sole, relieve the pressure of the movement, and integrate the comfort, health care and protection functions in a scientific and technological system, so that the wearer can enjoy the health care function of the magnetic therapy technology while moving, and avoid sports injuries.

House lizard's Super Grip Technology

According to the principle of animal bionics, the texture of house lizard sucker is studied in detail, and then applied to the design of the sole of basketball shoes. The aim is to restore the house lizard's super absorbability on sports shoes, improve the grip index of sports shoes comprehensively, and provide excellent stability for the wearer, showing the best anti-skid effect.

Hard ground wear resistance technology

With the latest unique compound rubber formula, a revolutionary new type of big end rubber material has been successfully developed. The new type of rubber is made of lightweight and wear-resistant sole. It is more wearable than the ordinary rubber outsole. It has excellent wear-resisting performance in outdoor rough surface, especially cement, etc., galloping on the street, conquering hard ground, fearless, and spreading passion at any time and anywhere.

Ultralight midsole Technology

Ultra light midsole technology, the bottom of the new EVA material, the formation of a honeycomb structure, the weight of only 65% of ordinary EVA material, lightweight, flexible, to minimize the weight of the big bottom; hexagonal honeycomb arrangement enhances the cushioning and stability of the middle of the shoe, reduces energy consumption, effectively alleviates long time sports fatigue, and helps to improve athletic performance.

Omnidirectional ventilation technology

The vamp adopts a special mesh structure, and the gap between the mesh surfaces forms a three-dimensional breathable hole, which is clustered in the upper and upper sides to form an airflow passage to enhance the air permeability function. The three-dimensional ventilation holes rapidly discharge heat generated from foot movement, accelerate the free flow of air, create comfortable and refreshing environment for feet, provide more comfortable wearing feeling, and effectively enhance athletic performance.

Sky shield shield stabilization system

A unique TPU support structure is added to the front and rear heels of the sports shoes to form a shield like solid protection and stabilization system, so that the overall performance of the sports shoes is better. The TPU support structure provides effective landing protection for the vigorous bouncing movement. The forehand shield protects the stability of the front palm and does not turn over. The rear shield provides the support and protection of the heel when landing, and performs the most solid protection for every difficult action.

Lightweight omnidirectional ultra light system

Excellent sports shoes, lightweight technology. It uses new lightweight rubber material instead of traditional rubber material, adopts new technology, effectively reduces the weight of sports shoes, and has soft material characteristics, providing comfortable sports experience. This technology realizes the extreme pursuit of super light weight and excellent wear resistance of sports shoes, and improves athletic performance.

Missile net shock absorption technology

The technology of 331 "bullet net" is one of the most advanced shock absorption technologies in the middle of the world. It designs a unique "bullet net" device based on the "spider web" physical structure and function principle. It can rapidly stretch the "net support" and resolve the impact of the motion, and instantly restore the original state through the device itself with super strong restorable materials, and transform the impact force into the next starting force, and enhance the endurance of the sport.

2. Clothing sports technology

Moisture absorption and perspiration Technology

It gives fiber super absorbent and moisture releasing ability. It can absorb sweat vapor quickly and effectively release moisture. At the same time, the capillary effect generated by the internal drainage grooves and the interstices between fibers can evaporate sweat on the skin surface quickly and evaporate it to the outside, so as to keep the movement lasting and refreshing.

Waterproof and moisture permeable Technology

The coating process is used to form waterproof and moisture permeable film on the surface of the fabric. It has hundreds of millions of tiny holes smaller than the diameter of the droplet on the fine surface, and the holes are arranged irregularly. The rainwater will not penetrate the fabric when it meets the barrier, and the sweat vapor transmitted by the human body can be transferred to the outside through the channel, thus achieving waterproof, moisture permeability and easily dealing with the bad weather outside.

Waterproof and windbreak Technology

The addition of acrylic coating on the surface of the fabric can fill the gap between warp and weft, and play a role of windbreak. It uses the technology of lotus leaf poking effect to enhance the surface tension of the fabric, and the water molecules can not infiltrate the fabric surface, resist the wind and rain, and bring all-weather outdoor sports protection.

Super soft fiber technology

After special treatment, the fiber feels soft and comfortable, no irritation to skin, and is healthier and more comfortable to wear. The fabric has good drapability and is not easy to deform. Even after repeated washing, it can remain unchanged. Natural raw materials can be degraded and recovered to achieve a healthy cycle of technology and ecological environment.

Anti ultraviolet technology

The coating on the fabric surface is coated with UV absorbing and reflective agent. It absorbs and reflects ultraviolet light and becomes the basic barrier to isolate sunlight and skin. Continuous exposure to the hot sun can prevent ultraviolet rays from burning the skin, reduce the damage caused by ultraviolet radiation, and protect the effect.

Antistatic technology

A layer of antistatic agent was attached to the surface of the fabric by composite spinning. The hydrophilic molecules in the antistatic agent absorb moisture from the surrounding air, thus constructing a conductive path, reducing the resistance of the clothing surface, reducing the friction of the polyester fiber fabric in the wearing process, and overcome the traditional water seepage problem caused by the coating damage on the polyester fiber surface. At the same time, the fabric has super washing resistance, the surface charge density will not change, and the antistatic effect will be stable for a long time.