Tong Tian Children's Shoes: The Strong Rise Of Chinese National Brands

Tong Tian, a national brand created by a well-known domestic enterprise, Zhejiang Bao Lu Shoes Co., Ltd., a brand that considers the creation of happiness for the majority of young children as a mission, a brand that hibernated the market for many years and has been well received at home and abroad, is now rising proudly, and the brand will be upgraded once again with the thunder.

　 Dormant for many years, stand out from the fierce market competition.

In recent years, with the improvement of people's awareness of brand, many foreign brands have been pushing the market of Chinese children's shoes, and the domestic shoe industry is facing severe challenges. The current market structure of China's children's shoes is as follows: domestic and foreign brands account for half of the domestic market, and most of the shoe companies with brand image are gathered in the one or two kinds of urban markets. And foreign brands occupy 50% of the market share, almost concentrated in the front-line central city market. From this data, we clearly understand the situation that children's shoes market is partitioned. The competition of children's shoes has entered the stage of white hot. Children's shoes have been competing for the Chinese market. And Tong Tian, who has been struggling for many years in the children's shoes market, is rising with its professional products and strong enterprise strength, and stands out in this fierce market competition.

　　 Rooted in the local market and spread the national brand.

Tong Tian, a brand of Zhejiang Bao Lu shoes industry. Over the years, by virtue of its strong accumulation and steady development policy, the company has stood upright in the world. "Tong Tian" children's shoes, which are new and high quality, are well received by consumers. Their products sell well all over the country and provinces and regions, and enjoy high prestige and popularity. For many years, it has been recognized by professionals in and outside the industry, and has won various titles. Just as many famous international brands have thrown themselves into the market of children's shoes, and when domestic enterprises are actively introducing famous brands abroad, the path of the national brand of Tong Tian has become more and more firm and widened. He firmly believed that knowing each other and knowing each other is victorious. As a local brand, Po Road shoes know more about the market of Chinese children's shoes than foreign enterprises, and better understand the needs of Chinese children. Therefore, Tong Tian is deeply rooted in the local market, spreading the unique cultural essence of the Chinese nation, and making authentic and humane national brand.

　　 Hold on to dreams and take children's happiness as their mission.

As a national brand, Tong Tian will add more Chinese elements and more humane care to the products, so that they can have a healthy and comfortable environment from childhood. Since its inception, Tong Tian has always focused on the field of children. With the mission of children's happiness, he has devoted himself to creating a truly natural world for Chinese children, creating a fun and colorful healthy paradise for Chinese children, and cultivating their independent personality and personality from childhood, striving for their dreams and striving for their dreams.

　 Market integration, spawning new blue ocean

Tong Tian, located in the 3-15 year old children and adolescents, is the main fashion shoes, casual shoes, sports shoes, cloth shoes, clothing and accessories. "Fashion, leisure, avant-garde, classic and healthy" is the USP of Tong Tian products. In the design of children's shoes, children's clothing and accessories, Tong Tian will strive to build healthier, greener and more ethnic products to provide the most intimate and comfortable products for the growing children. Childhood is colorful, but with childhood, childhood will be happier.

Children's shoes are still a blue ocean to be developed for the shoe industry. "Tong Tian", as a brand with unique Chinese national characteristics, is complying with the market trend, fully integrating the existing resources of the market, making efforts in aspects of product creation, brand remolding, marketing mode upgrading, product line expansion, channel expansion, re planning of the national market, establishment of key markets, management of the company and upgrading of the core technology of the product, etc., to fully upgrade the brand, enhance the strength of the enterprise, dig the well for the market, and contribute to the healthy and happy growth of the children.

We believe that Tong Tian can prop up a piece of sky in China's own territory, and hope that it can convey all the children and children through the products of health, happiness, classics and fashion brand spirit, and hope that, like brand culture, Tong Tian, Tong Tian, happy everyday!