Cashmere Cashmere Held In Huzhou For 2010 Autumn And Winter New Events
We are committed to build the "cashmere cashmere" brand of "the first brand of fashionable cashmere". In Huzhou, we held "colorful rice ·"; "shining 2010" — — "golden cashmere Brand Strategy Summit" and "2010 autumn winter".
New product release
Meeting.
Wu Jinhai, chairman of MI Huang, gold medalist, Qi Gang and more than 300 dealers from all over the country took part in the summit.
The climax of the whole conference was repeated, and the 2010 meter autumn and winter new style was unveiled to highlight the 2010 World Expo culture's commemorative edition costumes and the "universal customs" of World Expo.
Expo inspiration brings universal customs.
According to Qi Gang, artistic director of the rice king, this 2010 meter new style of autumn and winter has highlighted the use of elegance and colourful colors in the design, changing the dark tone of the past "gray" and "black", and displaying the new luxury with the holy and elegant SWAROVSKI crystal.
The inspiration comes from the ever-changing shapes of the pavilions of the World Expo venues. In the design, jacquard design of architectural sense is introduced into the design, with various versions or layers of overlay, or tight and loose extension, which highlights the unique flavor of this season's costumes. It fully interprets the grace and luxury of "colorful strategy".
The "Expo Park" building, known as "colorful", has different styles of "universal Pavilion", and each venue exhibits a unique style.
Whether you are a friendly country Pavilion, or wonder at the high-tech Museum, or are intoxicated with the stylish appearance of the stadium, MI Huang is writing the "amazing" and "intoxicated" remark again, and there are spirits walking one after another in the upper reaches of T.
The inspiration for the design of the Brazil Pavilion is from the bird's nest of Beijing.
Exhibition hall
Using recyclable wood as decoration material, it is a "green bird nest", also like a dense tropical jungle.
In the introduction of this magic costume, it also highlights human's yearning for green and low-carbon life.
The 2010 China Pavilion in World Expo, Shanghai, takes the Chinese wisdom in urban development as the theme, showing the Chinese cultural spirit and temperament of "Oriental Crown, prosperous China, granary and rich people".
Mi Huang also used the colorful clothes to interpret the spiritual outlook of the Chinese nation.
The Saudi Pavilion, under the shade of the date palm, is like an emerald, like a treasure ship.
The bottom is composed of Saudi plants and Chinese plants. The harmonious symbiosis between the two plants symbolizes the deep friendship between China and Saudi Arabia.
The dress of MI Huang Sha style is just a symbol of peace and spiritual release, with its luxurious luxury, dazzling and unpublicized.
Looking back 2009 sales figures are proud.
At the press conference, the king of cashmere made the 2009 marketing summary.
He said that in the winter of 2009, cashmere sweaters and other costumes were frequently reported, and the growth rate rose at a rate of 20%. Beijing, Nanjing, Shenyang, Shanxi and other markets frequently broke the market. The sales situation of the unusually hot weather made Mi Huang unable to catch up.
After 8 years of accumulation, the sales network of the rice cashmere covered the whole country, and more than 500 counters were set up in more than 20 provinces and cities, which laid a good foundation for the further development of MI Huang.
The market is the best verifier.
In 2010, the cashmere cashmere had a good start. The sales volume of single store in each area was outstanding: the sales volume of 4 days in Beijing Cui Wei building reached 1 million 600 thousand yuan; the sales of single store in Xuzhou Golden Eagle and Xuzhou department store were 580 thousand yuan and 730 thousand yuan respectively; Yancheng's Golden Eagle and commercial building two stores sold 600 thousand yuan a day; Wuhan square sold more than one million stores in the first place in March 2010; the sales of Nanjing central single store exceeded 6 million yuan, and the sales growth of 3 consecutive years jumped … … since the implementation of the colorful strategy, the sales performance of MI Huang has made progress in the National Mall, and the industry has used the "Mi Huang phenomenon" and "Mi Huang speed" to describe this incredible achievement.
Outlook 2010 deepening the colorful strategy
2009 "fashion legend" display on China Fashion Week
Mi Huang
The strong vitality attracted the attention of the industry. On the CHIC2010, MI Huang showed a new image, and the exhibition area of 270 square meters was high. "The famous teacher ·", "the famous shop ·", "the famous model" highlights the colorful strategy further.
The colorful strategy has played an important role in building the concept of "the first brand of fashionable cashmere".
At the brand strategy summit, the relevant officials of MI Huang said that in 2010, rice cashmere will start the "time sale strategy" and continue to enhance the fashion of the products.
Subsequently, MI Huang released the strategic layout of products under the new situation: opening up high-end design strategy, creating high-end design culture, enhancing high quality texture and colorful fashion sense.
In the upcoming 2010 autumn and winter new style, the cashmere cashmere on the basis of the colorful fashion in the past will enhance the sense of fashion by 20%, so that the concept of colorful can be incisively and vividly.
2009 is the "exploration year" of michuang's colorful strategy. It made an attempt on the development of China's cashmere fashion and fashion. It first appeared in Beijing China International Fashion Week and won the industry recognition.
In 2010, it will become the "deepening year" of the multicolor strategy of michuang. It is imperative to deepen the consolidation of this strategy.
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