Analysis Of Garment Retail Market In Dalian In The First Quarter Of 2010

According to the statistics of clothing sales provided by the ten shopping malls in Dalian shopping arcade, friendship mall, New Mart shopping plaza and Jinhui shopping plaza, sales of women's clothing, men's suits, men's shirts and children's clothing in four categories increased 35.76% compared with the same period last year, and sales volume increased 35.78% year-on-year. Sales of women's clothing increased by 44.84% over the same period last year, sales increased by 36.89% compared to the same period last year, sales of men's suits increased by 18.43% over the same period last year, sales increased by 17.35% compared to the same period last year, sales of men's shirts increased by 26.85% over the same period last year, sales increased 26.27% over the same period last year, sales of children's wear increased by 4.21% over the same period last year, and sales dropped by 3.51% over the same period last year. Overall, market sales were strong in the first quarter. suit And men's shirt sales have increased significantly. The market situation is briefly analyzed as follows:

First quarter Lane Bryant The top three sales are Veromoda, ONLY and Koroba. Their market share is 3.57%, 2.93% and 1.37% respectively. The top three sales are Veromoda, ONLY and AGG weekend, and their market share is 4.09%, 3.69% and 1.15% respectively. Among the local brands, lucky women, star language, oris and paupel ranked the top eight of the sales rank.

In the first quarter, the sales of men's suits ranked three in the first place, namely, Rui Shen, Sabatini and Fu Ge. Their market share was 3.82%, 1.93% and 1.91% respectively. The top three sales sites were Notting Hill, Fu Ge and jack&jone, whose market share was 15.32%, 9.94% and 7.18% respectively. The sales of local brand men's suits are better. In addition to sharp Shen and Fu Ge, genesis, FUKUYAMA and blue sea rank fourth and eighth and twenty-third respectively.

Men's shirts for the first quarter Sale The top three ranks are Pierre Cardin, Arthur and Gedrick, whose market share is 20.44%, 15.69% and 10.19% respectively. The top three sales are Arthur king, Pierre Cardin and Gedrick, whose market share is 22.52%, 17.68% and 14.73% respectively. Arthur and Gedrick shirts in local brands rank the top three, both in terms of sales and sales, and maintain a strong competitive advantage.

In the first quarter, the top three sales of children's clothing were Adidas, Nike and rabbi. Their market share was 6.76%, 6.68% and 5.23% respectively. The top three sales were Disney, annell and Babu, whose market share was 6.12%, 5.18% and 4.07% respectively. The sales and sales volume of local brand children's clothing has entered the top 10 ranking.