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    "Famous Clothing City In North China" Seeks Cooperation With Shanghai

    2010/7/5 19:06:00 40

    Shishi Rongcheng

     

    It is known as "famous clothing city in North China".

    Hebei

    Rongcheng County in Shanghai recently held the "China Hebei Rongcheng garment industry (Shanghai) Cooperation meeting", in garment processing (clothing orders), clothing sales (brand).

    agent

    To seek cooperation with Shanghai in clothing design, clothing projects (large garment city) investment and personnel training.


    Annual output of 450 million kinds of clothing (sets), enjoy the "south"

    stone lion

    Rongcheng, which is renowned for its reputation as "North Rongcheng", is located in the 1 hour economic circle of Beijing and Tianjin. It has formed a diversified and multi scale industrial scale with its surrounding areas. It shows strong industrial clustering advantages and is undertaking the gradient pfer of the coastal garment industry.

    However, the supporting and perfecting of the industrial chain, the shortage of labor mechanic, and the matching of policies are in front of Rongcheng. What is more important is how to build Rongcheng's own brand.

    Rongcheng clothing, which has a gross annual production value of 15 billion 900 million yuan, is mainly exported to more than 50 countries and regions in Asia, Africa, North and South America and Europe. Although it has successfully entered Korea, Japan, Germany, the United States, Italy and other developed countries, most enterprises are still OEM and licensed mode of production, earning a small amount of processing fees.


    In the face of increasingly fierce market competition, Rongcheng is vigorously implementing the "four place" strategy of "creating famous brands, building famous enterprises, famous products and famous cities", striving to improve the quality and grade of clothing products, increasing investment in research and development, and promoting the upgrading of products.

    Rongcheng has actively encouraged enterprises to join forces to fight "group warfare". A joint-stock "Rongcheng clothing research and development center" has been established to accelerate the pace of technological pformation and promote the upgrading of products. The enterprises that won Chinese famous brands and well-known trademarks in China will be rewarded 1 million yuan and strive to create 1-2 state-level brand names.


    At the joint meeting, Rongcheng has focused on the "seven big projects" invested by ten thousand mu Clothing Industrial Park, North clothing wholesale city, Rongcheng garment accessories Industrial Park and so on, hoping to seize World Expo business opportunities.


    And to build a platform for enterprises to link up with all garment enterprises and businesses at home and abroad, and truly make Rongcheng a "famous clothing city in North China".

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