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    Dreamworks Of China'S New Fashion Designers

    2010/7/12 14:21:00 24

    Designer Dreamworks

    "The real market tells us that on the one hand, professional fashion designers should learn to find a way to communicate with the public. On the other hand, we are not satisfied with merely affecting the minority, but need to deeply intervene in the industry." This is the award-winning speech of the 2009 China professional fashion designer's creative design competition to the Organizing Committee of the competition.
       
    "For the professional fashion designers participating in the competition, the process of conception and creation is also a rearrangement of them after impetuous and busy. I believe that through the whole process of participation, professional fashion designers will get a career start again. Lv Yue, director of Fashion Association of Beijing textile and apparel industry association, and director of fashion design discipline, China Central Academy of Fine Arts, expressed her comments on the event after the 2009 Chinese professional fashion designer creative design competition was first evaluated.
       
    Although the deadline for the 2010 China professional fashion designer's creative design competition is more than half a month since July 25th, the organizing committee has received nearly 1000 manuscripts, including more than 100 manuscripts from well-known clothing companies and fashion designer studios, and most of the manuscripts from professional textile and clothing colleges are from the hands of graduating students.
       
    Great events make designers collective.
       
    In 2010, China welcomed the two great events of Shanghai World Expo and Guangzhou Asian Games. The openness and inclusiveness of the country have been unprecedentedly upgraded and strengthened. In order to reflect the characteristics of the times, this competition takes the theme of "more open China" as the theme, exploring the creative design talents behind the brand, promoting the creative design force and leading the creative life trend. Aiming at the industry's strength, the most creative brands, free designers and famous design colleges and universities at home and abroad are standing at the high-level clothing design competitions held by the whole industry. At the same time, through the continuous maturation and development of events, we will promote the hatching of Keqiao textile and garment creative industry base in Shaoxing County, and let fashion and creativity enhance China's textile city's right to speak on the international industrial chain.
       
    In order to make "creativity" everywhere, the organizers of the contest will also launch several highlights in 2010. First, in order to highlight the value of "original" in this competition, big Sai set up a "lead show Award" of 80 thousand yuan. Second, the organizers will invite 5 famous designers from the Asian Fashion Federation to participate in the competition, thus playing a prelude to the contest's "Asia based, radiation Europe and America" influence, which will further expand the international influence of China Textile City. Third, the competition will also establish a competition area with well-known websites to allow each competitor to own their own network display space, and accept tens of thousands of online judges' scoring. The upsurge of concern will push the cognitive strength and interaction scope of the event to a new high. In addition, all the winners will also receive a follow-up recommendation of two organizers for 1 years.
     
    "This is not simply a temptation of heavy rewards, but a commercial extension that encourages designers to start a real business through competition." A designer said.
       
    At the beginning of August, the preliminary evaluation of the 2010 China professional fashion designer's creative design competition will be held. The shortlisted players will go to Shaoxing and Keqiao to pick out the fabrics. This trip will also become an effective promotion of upstream and downstream interaction.
       
    Promotion space of industry
        
    In recent years, the trend of international top fashion is becoming more and more obvious, and a number of new design forces have sprung up. They are young, creative, and grasp the market and opportunities. They are moving faster in fashion than their predecessors. On the domestic stage of fashion, with the relative saturation of the fashion market in Europe and the United States, the westward movement of the luxury market began to become a global trend. The change of the global fashion industry structure not only made the western fashion industry find a new space for development, but also made China's fashion industry obtain the dream of development opportunities. At the same time, a group of people who chose fashion designers as their career choices gradually entered the public's vision.
       
    With the launching of the 2009 China professional fashion designer creative design competition, a group of "70 post" and "80" professional designers have received more and more attention. Through the promotion of this competition platform and the follow-up and promotion of the organizers, the award-winning designers of the last 2010 awarding designers of Chinese professional fashion designers are getting closer and closer to their career dreams. With the continuous extension of the internationalized and networked platform, the competition has become the dream factory of the cutting-edge fashion designers.
       
    "Fashion designers must know the fabric, and learn to participate in the fabric research and development, so as to make their work more distinctive. The competition's derivative upstream and downstream docking activities, as well as the policy of providing free fabrics for the finalists and providing free studios for the winners, are all possible for niche creativity to occupy the market. I will continue to focus on this competition and recommend this competition to students and young designers, hoping that their dreams can be realized in industrial clusters. Wu Haiyan, the winner of the Golden Summit and professor of The China Academy of Art, said.  
     
    Since the beginning of 2008, the textile industry of Shaoxing county has started the "two pioneering work" in line with the idea of developing creative industries, with the end products of garments, home textiles and other industrial chains as the drivers. Recently, the Keqiao Economic Development Zone launched the plan of "zero cost entrepreneurship" for university students, and set up an innovation system based on enterprise as the main body and combining production, teaching and research. By setting up the "university students' entrepreneurial practice base" in the light textile trade center, it provides free shops, accommodation and even office supplies for free students, and helps finance. Students can engage in the supporting business activities such as textile trade and design, accounting agency, legal consultation, spanlation and e-commerce.

    It is reported that the final of the 2010 China professional fashion designer creative design competition will be held during the 2010 China Keqiao International Textile Expo. The exhibition is approved by the State Council, and the textile professional exhibition supported by the Ministry of Commerce will be held on October 25th ~28 at the China International Convention and Exhibition Center in Keqiao. Relying on the largest textile industrial cluster in China, Shaoxing county and the world's largest textile specialized market, China Textile City, Keqiao China International Textile Fair has gradually grown into one of the top textile professional exhibitions in China.
       
    The development of brand is inseparable from the development of creativity and technology. For this reason, "creative value creation" is no longer empty talk, but it will bring real gold and silver to enterprises with independent design and R & D capability. The joint efforts of the associations, enterprises, media and government will surely excavate the core of the future industry of China's textile and garment industry in October, namely, design talents and design brands for 2010 of China's textile and garment industry.
     

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