How Can Meck Start Sports Marketing?
Since its listing, Fujian Meck leisure sports products Co., Ltd. has opened various channels to expand its brand influence. Sports marketing has become one of the important channels to enhance brand influence.
From June this year, in just two months, Meck sponsored the top event of table tennis two degrees, opening the sports marketing tour this year.
Mr. Fu Zhiqin, director of the Meck brand center, said that the spirit of "struggling hard, enterprising and never say die" advocated by the sports industry is consistent with the enterprise idea of "continuous innovation, creating quality" and always striving for excellence. Launching sports marketing is an effective way for Meck to enhance its brand awareness and reputation.
Reporter from
Meck
The brand center learned that in from June 29th to 30th, the 2010 China world table tennis team challenge was held in Yuan Shen gymnasium, Shanghai.
This group challenge is no doubt a condensed version of the world championships. The best players are gathered together. The audience is able to appreciate Pohl's backhand attack, Wang Liqin's loop drive, Zhu Shihe's middle and counter attack, Ai Fukuhara's quirk, Jin Jinge's stability, Li Xiaoxia's sharp, different style of play, different styles, and different styles, which make up a beautiful stadium.
scenic horizon
Each player's "Robe" is undoubtedly another beautiful scenery on the court.
It is understood that this challenge, Meck company as a fashion sponsor in the status of participation, the German elite Pohl, Danish personality player Metz, Japan rookie Jun Mizutani, Singapore one sister Feng Tian Wei, Japanese pop star Ai Fukuhara, South Korea's main player Jin Jinge and other world stars dressed in Meck "gown", struggling to fight.
As a fashion sponsor of the world star team, with the cooperation achieved, Meck organizes relevant professionals, carefully selected and carefully designed from cloth selection and style design, concentrating on details, providing professional and comfortable competition suits for the participants.
Sweat absorption
Sex, heat dissipation and scalability are excellent. Meck makes the greatest effort to cheer and escort the participants.
August 18th - 22, 2010, the twenty-second China Table Tennis Open will be held at the Suzhou Sports Center Gymnasium. The open competition is the top event of the International Table Tennis Federation. It is also the highest and most influential table tennis international event held by Suzhou.
Meck seized the opportunity to attack again and appeared in Suzhou, becoming the senior sponsor of the Chinese table tennis open.
According to official sources, athletes from more than 20 countries and regions will come to Suzhou to participate in the competition. As the score of this competition has a great influence on whether to participate in the 2012 London Olympic Games, other top players from other countries will gather here.
At that time, Meck will join hands with the Table Tennis Masters again and offer a feast for the table tennis lovers to enjoy the charm of table tennis.
Meck is a large modern sporting goods enterprise integrating R & D, production and sales. Sponsoring sports events basically realizes the effective integration of sports culture, marketing culture and Meck brand culture. It helps to make a good impression in the public mind, arouse consumers' resonance, cultivate loyal consumers, and enhance the competitive advantage of enterprises in the marketing market.
Meck will participate more in sports events in the future. It will convey the brand connotation of Meckel sports, positive and energetic, to more consumers, and make Meck brand more popular among people.
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